Barry Schwartz
@rustybrick.com
Search geek - like SEO, Google, Bing and dev
It’s New 1/20: LLMs.txt not endorsed by Google Search covered by @mordyoberstein.bsky.social , I covered a bunch of SEO topics, @gregfinn.bsky.social on AI Mode lighter fonts and @themarketinganu.bsky.social on Google Shopping API migration deadline www.youtube.com/watch?v=KZ48...
January 20, 2026 at 3:00 PM
It’s New 1/20: LLMs.txt not endorsed by Google Search covered by @mordyoberstein.bsky.social , I covered a bunch of SEO topics, @gregfinn.bsky.social on AI Mode lighter fonts and @themarketinganu.bsky.social on Google Shopping API migration deadline www.youtube.com/watch?v=KZ48...
Google AI Overviews with HTML strikethroughs but why? www.seroundtable.com/google-ai-ov... via @kunjalchawhan
#googleaioverviews #google #googlesearch
#googleaioverviews #google #googlesearch
January 20, 2026 at 12:51 PM
Google AI Overviews with HTML strikethroughs but why? www.seroundtable.com/google-ai-ov... via @kunjalchawhan
#googleaioverviews #google #googlesearch
#googleaioverviews #google #googlesearch
Google AI Mode prompting to do query-fan-outto narrow down your shopping results - something announced last May www.seroundtable.com/google-ai-mo...
#googleaimode #google #googleai
#googleaimode #google #googleai
January 20, 2026 at 12:41 PM
Google AI Mode prompting to do query-fan-outto narrow down your shopping results - something announced last May www.seroundtable.com/google-ai-mo...
#googleaimode #google #googleai
#googleaimode #google #googleai
The Google Search team does not endorse the use of LLMs.txt files says @johnmu.com www.seroundtable.com/google-does-...
#llms #seo #google #googleseo
#llms #seo #google #googleseo
January 20, 2026 at 12:31 PM
The Google Search team does not endorse the use of LLMs.txt files says @johnmu.com www.seroundtable.com/google-does-...
#llms #seo #google #googleseo
#llms #seo #google #googleseo
Are more advertisers going to add Microsoft Advertising to their marketing mix? @navah.bsky.social asked and here are the results www.seroundtable.com/microsoft-ad...
#microsoftadvertising #microsoft #bing #ppc
#microsoftadvertising #microsoft #bing #ppc
January 20, 2026 at 12:21 PM
Are more advertisers going to add Microsoft Advertising to their marketing mix? @navah.bsky.social asked and here are the results www.seroundtable.com/microsoft-ad...
#microsoftadvertising #microsoft #bing #ppc
#microsoftadvertising #microsoft #bing #ppc
Google AI Mode showing lighter font colors for product pricing and inventory www.seroundtable.com/google-ai-mo... via @serpalert.bsky.social
#googleaimode #google #googleuserinterface
#googleaimode #google #googleuserinterface
January 20, 2026 at 12:12 PM
Google AI Mode showing lighter font colors for product pricing and inventory www.seroundtable.com/google-ai-mo... via @serpalert.bsky.social
#googleaimode #google #googleuserinterface
#googleaimode #google #googleuserinterface
Google Partners neon light up sign www.seroundtable.com/photos/googl... via @AnthonyHigman
January 20, 2026 at 12:00 PM
Google Partners neon light up sign www.seroundtable.com/photos/googl... via @AnthonyHigman
It’s New 1/19: @themarketinganu.bsky.social ChatGPT ads news, @mordyoberstein.bsky.social prediction news in Google Search, Google AI Overviews from Gemini 3 Pro, AI Overviews kills local packs, volatility & @gregfinn.bsky.social on Google appealing monopoly ruling www.youtube.com/watch?v=Md3j...
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January 19, 2026 at 3:00 PM
It’s New 1/19: @themarketinganu.bsky.social ChatGPT ads news, @mordyoberstein.bsky.social prediction news in Google Search, Google AI Overviews from Gemini 3 Pro, AI Overviews kills local packs, volatility & @gregfinn.bsky.social on Google appealing monopoly ruling www.youtube.com/watch?v=Md3j...
Google AI Overviews now are powered by Gemini 3 Pro for complex queries www.seroundtable.com/google-ai-ov... via Robby Stein hat tip @glenngabe.bsky.social
#googleaioverviews #google #gemini
#googleaioverviews #google #gemini
January 19, 2026 at 12:51 PM
Google AI Overviews now are powered by Gemini 3 Pro for complex queries www.seroundtable.com/google-ai-ov... via Robby Stein hat tip @glenngabe.bsky.social
#googleaioverviews #google #gemini
#googleaioverviews #google #gemini
Google is appealing its search monopoly ruling and asks to pause remedies during the appeal - shocking :P www.seroundtable.com/google-appea...
#google #monoploy #legal
#google #monoploy #legal
January 19, 2026 at 12:41 PM
Google is appealing its search monopoly ruling and asks to pause remedies during the appeal - shocking :P www.seroundtable.com/google-appea...
#google #monoploy #legal
#google #monoploy #legal
Google's @johnmu.com warns not to host your site on free subdomain hosts that attract a lot of spam www.seroundtable.com/google-warns...
#google #seo #host
#google #seo #host
January 19, 2026 at 12:32 PM
Google's @johnmu.com warns not to host your site on free subdomain hosts that attract a lot of spam www.seroundtable.com/google-warns...
#google #seo #host
#google #seo #host
Google's @johnmu.com said comment link spam has no effect, positive or negative, on your site www.seroundtable.com/google-comme...
#google #seo #links #spam
#google #seo #links #spam
January 19, 2026 at 12:11 PM
Google's @johnmu.com said comment link spam has no effect, positive or negative, on your site www.seroundtable.com/google-comme...
#google #seo #links #spam
#google #seo #links #spam
Google student ambassador ID and certificate from the Korea office seroundtable.com/photos/googl...
January 19, 2026 at 12:01 PM
Google student ambassador ID and certificate from the Korea office seroundtable.com/photos/googl...
Some 2016 throwbacks - since everyone else is doing it. Love my Bing ugly Christmas sweater. Visited Google Israel, that time the cop pulled me over, and no, I was not running for office Larry (1/3)
January 16, 2026 at 5:08 PM
Some 2016 throwbacks - since everyone else is doing it. Love my Bing ugly Christmas sweater. Visited Google Israel, that time the cop pulled me over, and no, I was not running for office Larry (1/3)
X is down again
a computer screen displays a dialogue progress screen
Alt: a computer screen displays a dialogue progress screen
media.tenor.com
January 16, 2026 at 3:49 PM
X is down again
Google Search update? Ranking volatility heating up yesterday into today www.seroundtable.com/google-searc...
#google #googlesearch #googlealgorithmupdate #googleupdate #googleseo #seo
#google #googlesearch #googlealgorithmupdate #googleupdate #googleseo #seo
January 16, 2026 at 1:43 PM
Google Search update? Ranking volatility heating up yesterday into today www.seroundtable.com/google-searc...
#google #googlesearch #googlealgorithmupdate #googleupdate #googleseo #seo
#google #googlesearch #googlealgorithmupdate #googleupdate #googleseo #seo
SEO Video Recap covering Google Personal Intelligence, Universal Commerce Protocol, Apple Picks Google Gemini, ongoing search ranking volatility, business AI agents and so much more www.youtube.com/watch?v=eRiH...
Sponsored by Yahoo Search
Sponsored by Yahoo Search
Google Personal Intelligence, Universal Commerce Protocol, Apple Picks Gemini & Search Volatility
YouTube video by RustyBrick Barry Schwartz Search Engine Roundtable
www.youtube.com
January 16, 2026 at 1:01 PM
SEO Video Recap covering Google Personal Intelligence, Universal Commerce Protocol, Apple Picks Google Gemini, ongoing search ranking volatility, business AI agents and so much more www.youtube.com/watch?v=eRiH...
Sponsored by Yahoo Search
Sponsored by Yahoo Search
Google's Rajan Patel confirms it is prioritizing removing prediction news content from showing up in news in Google Search www.seroundtable.com/google-remov...
#google #googlesearch #googlealgorithm #googlenews
#google #googlesearch #googlealgorithm #googlenews
January 16, 2026 at 12:55 PM
Google's Rajan Patel confirms it is prioritizing removing prediction news content from showing up in news in Google Search www.seroundtable.com/google-remov...
#google #googlesearch #googlealgorithm #googlenews
#google #googlesearch #googlealgorithm #googlenews
Google AI Overviews local packs are killing local SEO visibility www.seroundtable.com/google-ai-ov... more from @joyhawkins.bsky.social
#googlelocalpack #google #googlebusinessprofiles #googleaioverviews
#googlelocalpack #google #googlebusinessprofiles #googleaioverviews
January 16, 2026 at 12:51 PM
Google AI Overviews local packs are killing local SEO visibility www.seroundtable.com/google-ai-ov... more from @joyhawkins.bsky.social
#googlelocalpack #google #googlebusinessprofiles #googleaioverviews
#googlelocalpack #google #googlebusinessprofiles #googleaioverviews
Microsoft Advertising released a number of new features - here they are www.seroundtable.com/microsoft-ad...
#microsoftadvertising #microsoft #bing #bingads #ppc
#microsoftadvertising #microsoft #bing #bingads #ppc
January 16, 2026 at 12:41 PM
Microsoft Advertising released a number of new features - here they are www.seroundtable.com/microsoft-ad...
#microsoftadvertising #microsoft #bing #bingads #ppc
#microsoftadvertising #microsoft #bing #bingads #ppc
Google Ads campaign total budget is now live as an open beta for advertisers using Search, Performance Max and Shopping campaigns www.seroundtable.com/google-ads-c...
#googleads
#googleads
January 16, 2026 at 12:31 PM
Google Ads campaign total budget is now live as an open beta for advertisers using Search, Performance Max and Shopping campaigns www.seroundtable.com/google-ads-c...
#googleads
#googleads
Google Ads streamlined the ability to select manual CPC bidding www.seroundtable.com/google-ads-m... via @hanakobzova
#googleads
#googleads
January 16, 2026 at 12:21 PM
Google Ads streamlined the ability to select manual CPC bidding www.seroundtable.com/google-ads-m... via @hanakobzova
#googleads
#googleads
Google Ads is doing a limited rollout with some advertisers to allow them to run A/B tests with different product titles and images in Shopping Ads www.seroundtable.com/google-ads-a... via Duane Brown and @adsliaison.bsky.social
#googleads
#googleads
January 16, 2026 at 12:11 PM
Google Ads is doing a limited rollout with some advertisers to allow them to run A/B tests with different product titles and images in Shopping Ads www.seroundtable.com/google-ads-a... via Duane Brown and @adsliaison.bsky.social
#googleads
#googleads
Google jail-looking stairwell www.seroundtable.com/photos/googl...
January 16, 2026 at 12:02 PM
Google jail-looking stairwell www.seroundtable.com/photos/googl...