Lightnews — Scholar-powered news

Rick Corrales @rickcorrales.bsky.social · 1d

Texting Gone Wrong. One person’s “ok” means calm.
The other’s in full caps lock, pacing the room, texting screenshots to three friends for “analysis,” and composing a dramatic monologue about “respect and communication” like it’s a Netflix special.
Words Matter

Rick Corrales @rickcorrales.bsky.social · 7d

A helicopter crash in Huntington Beach left five injured.
Before the facts, came the headlines.
Before the answers, came the noise.

Words shape how tragedy is remembered.
Use them with care.

#WordsMatter #HuntingtonBeach #CrisisCommunication

Rick Corrales @rickcorrales.bsky.social · 21d

Tired of swipes that go nowhere? Laurie Cooper’s one line turned into a nationwide reset: ditch the apps, take a barstool. No algorithms. No feeds. Just eye contact > emojis. Real time. Real people. Because Words Matter moving us from the screen to the scene. #SitAtTheBarSept

Rick Corrales @rickcorrales.bsky.social · 29d

Words Matter — even when used to deceive. The “Tinder Swindler” Simon Leviev, once the “Prince of Diamonds,” is now the “Homeless King.” Arrested again. Survivors fought back. Ayleen sold his clothes. Cecilie continues in Netflix’s Love Con Revenge. #WordsMatter #TinderSwindler

Rick Corrales @rickcorrales.bsky.social · Sep 14

Banana Ball isn’t just baseball. It’s a brand, a movement, a show.
When words and action connect, you don’t just win games—you win hearts.

#WordsMatter #BananaBall #SavannahBananas #BrandStrategy

Rick Corrales @rickcorrales.bsky.social · Sep 11

3,000 lives lost in New York, D.C., and Pennsylvania. Heroes who ran toward danger. Families forever changed.

For me it is also personal — 3 lives lost. I will never forget them or the tears of the mother.

#NeverForget #September11

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Rick Corrales @rickcorrales.bsky.social · Sep 1

Labor Day.
A pause in the grind.
A night sky with a Bad Moon rising, and a reminder that work is more than hours punched — it’s people, it’s effort, it’s what keeps this country moving.

Respect the labor. Respect the workers.

Words Matter.

#LaborDay #WordsMatter

Rick Corrales @rickcorrales.bsky.social · Aug 24

Red Bull doesn’t sell drinks. They sell a lifestyle.

$9B in annual revenue. $2B spent on marketing — not on ads, but on culture. Sports, music, film, moments that define energy itself.

Words Matter.
They give you wings.

#WordsMatter #RedBull #MarketingGenius

Rick Corrales @rickcorrales.bsky.social · Aug 10

Sex sells. Now it is less about shock and more about story. Brands like @urbandecaycosmetics and @ta3 leaning into nuance, not noise. You see it in campaigns with OnlyFans creators like @AriKytsya and @LeviCoralynn. You feel it in the tone. Less performative. More personal. Words Matter

Rick Corrales @rickcorrales.bsky.social · Aug 3

Words Matter — and so does respect.

Communication is a form of respect.
It’s not just what we feel. It’s how we respond.

Respect is communication. It opens doors words alone can’t.

Say it like they matter. Because they do.

#WordsMatter #RespectIsCommunication

Rick Corrales @rickcorrales.bsky.social · Jul 27

@coldplay hit Nashville this week. Lights, sound, unity.
But I couldn’t stop thinking about that kiss cam moment. One glance. One shift. No words—just silence that said it all.

This isn’t about the scandal. It’s about the signal.

#WordsMatter #Coldplay

Rick Corrales @rickcorrales.bsky.social · Jul 20

Words Matter. Even when we say nothing.

I went to a soccer game alone this week. Not because I wanted to, but because I’m not waiting on anyone to live the moment.

Being alone isn’t lonely.
Sometimes it means you chose the moment over the company.

#WordsMatter #Leadership #Connection

Rick Corrales @rickcorrales.bsky.social · Jul 13

The distance between you and a stranger is one word: hello.

That’s how connections start.
Deals get made.
Movements begin.

It’s not magic. It’s the right word at the right time.

Words Matter.

#WordsMatter #Leadership #Connection

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Rick Corrales @rickcorrales.bsky.social · Jul 4

Words Matter — especially this week.

The Fourth isn’t just fireworks. Words built this country.

We’re divided now. But we’re still Americans.

Red or blue doesn’t matter. Use your words to build, not break.

America is still worth it.

#WordsMatter #FourthOfJuly #OneNation

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Rick Corrales @rickcorrales.bsky.social · Jun 29

Some wins don’t just happen — they’re led.

The Coast Guard Auxiliary is now on DVIDS. June 23, 2025: first issue live. Teamwork, persistence, the right words — that’s what got it done.

When stories are seen, value is seen.

Words Matter.
#USCGAux #DVIDS #WordsMatter

Rick Corrales @rickcorrales.bsky.social · Jun 22

This week proved how fast things can turn when you stay ready.

A friend got the call—24 hrs’ notice to produce Juneteenth in Annapolis.

He said yes. Brought me in.
We showed up. Delivered. The message landed.

Breakthroughs don’t always come with a plan.
Sometimes, they come with a yes.

Rick Corrales @rickcorrales.bsky.social · Jun 15

This week InfoComm 2025 was all about connection. I built partnerships—and left with momentum. Sennheiser. Crestron. Samsung. Real convos. Real alignment. Because in AV, it’s not just the tech that moves things forward.
It’s the trust. The words. The relationships.

Words Matter

Rick Corrales @rickcorrales.bsky.social · Jun 8

What AI Can’t Touch: Real Human Connection.

Spent 3 days at the AI+ Expo. The tech is fast. The demos are sharp. The future is coming fast.
But it can’t replace this:
Trust. Clarity. Presence.
AI can replicate words.
It can’t move people.
The edge stays human.
#WordsMatter #AI+Expo #HumanConnection

Rick Corrales @rickcorrales.bsky.social · Jun 1

I produced the Titan Submersible hearings. No script. No second takes. Just clarity under pressure—live. Behind the glass, I watched the story unfold in real time. Every angle. Every decision mattered. We lived it—in real time. Words Matter.

#WordsMatter #TitanSubmersible

Rick Corrales @rickcorrales.bsky.social · May 28

Jazz & Polo 2025 – An Experience Like No Other

Sunshine, music, and signature style—this past Sunday’s Jazz & Polo event was a total vibe. We brought together music lovers, fashion-forward crowds, and equestrian elegance.

#JazzAndPolo #SpringVibes #PoloAndJazz #SundayBest #BreasiaProductions

Rick Corrales @rickcorrales.bsky.social · May 26

Today isn’t just a long weekend.

It’s a day to remember the ones I served beside—my brothers and sisters in green—who gave everything.

The ones who never made it home. We honor you.

#MemorialDay #NeverForgotten #HonorTheFallen

Rick Corrales @rickcorrales.bsky.social · May 25

No, I want this: Words Matter—even in the sale. Forget pressure. Forget gimmicks. The close doesn’t come from tricks—it comes from clarity. You get results by saying the right thing—at the right time—to the right person.
Make your words work for you.
#WordsMatter

Rick Corrales @rickcorrales.bsky.social · May 18

Words Matter.

I built my path on this truth: the right words move people.
I break down how powerful communication drives results.
Whether you’re leading a team, building a brand, or trying to be heard—make your words work for you.
Follow for more
Words = Results
#WordsMatter #InfluenceArchitecture

Rick Corrales @rickcorrales.bsky.social · Feb 6

Spent my birthday weekend serving as the Public Information Officer for the Potomac River Aviation Incident at Reagan National Airport. While birthdays are usually a time for celebration, this one was about service—helping to recover 67 victims and bring closure to their families.

Rick Corrales @rickcorrales.bsky.social · Jan 24

In just 7 days 🌟
✅ Supported Hurricane Disaster Recovery efforts in Florida.
Jumped on a ✈️ to collaborate with incredible minds at the State Department.
🇺🇸 uscg Public Information Officer for the @potus Presidential Inauguration.
💼 Chief of Communications & Public Affairs Officer for @wrnmmc_dha .