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New role, new challenges. Where do you start? Taking over a marketing team can feel like drinking from a firehose. You know there’s activity—but what’s actually driving revenue? The smartest CMOs don’...

Revenue Rehab @revenuerehab.bsky.social · May 22

The Strangest Lead Source You’re Ignoring

A job post turned into a qualified lead. Why? Buyers engage in ways you’d never expect. Every touchpoint—job listings, LinkedIn updates, support chats, tells your brand’s story.

What’s the most unexpected way a lead found you?

Revenue Rehab @revenuerehab.bsky.social · May 22

Good Marketing Nurtures Leads. Great Marketing Predicts Revenue.

Most teams run a system. The best engineer it—tracking every conversion, optimizing every step, and tightening the sales-marketing loop.

What’s one small optimization that made a big impact for you?

#RevenueRehab #LeadNurturing

Revenue Rehab @revenuerehab.bsky.social · May 14

Your Tech Stack Is Probably Costing You Revenue

Marketing loves its tools, but outdated stacks slow teams down and drain budget. If you’re not auditing regularly, you’re falling behind.

CMOs & RevOps leaders—what was your biggest tech stack wake-up call?

#RevenueRehab #MarTech #RevOps

Revenue Rehab @revenuerehab.bsky.social · May 14

Your tech stack isn’t a “set it and forget it” game. ⏳ Just because it worked years ago doesn’t mean it’s right for today. Is your tech driving revenue—or just collecting dust? Watch this to find out.
#RevenueRehab #MarTech #TechStack #RevOps

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Email isn’t enough to close deals. So what’s missing? If your nurture strategy starts and ends with email, you’re leaving money on the table. The most effective marketing teams layer in: SMS & push no...

Revenue Rehab @revenuerehab.bsky.social · May 13

New Marketing Leader? Get Clarity Fast.

Budget: spent. Campaigns: running. But is marketing driving revenue?

-People, process, tech—are they working?
-Pipeline impact—are leads converting?
-Outside perspective—see what’s broken.

CMOs, what’s your best advice?

#RevenueRehab #CMO #Leadership

Revenue Rehab @revenuerehab.bsky.social · May 8

If Email Is Your Only Follow-Up, You’re Losing Deals

Most leads don’t go cold. They go quiet. If you’re only using email, you’re invisible when buyers are still researching. Multi-channel follow-up wins.

What’s your best re-engagement strategy?

#RevenueRehab #LeadNurturing #RevOps

Revenue Rehab @revenuerehab.bsky.social · May 5

If email is your whole follow-up strategy, you’re basically ghosting your leads. 👻 Deals don’t close themselves—SMS, social, paid ads, even sales reps need to step in. Watch this before your pipeline dries up.
#RevenueRehab #LeadNurturing #MultiChannelMarketing #RevOps
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Revenue Rehab @revenuerehab.bsky.social · May 2

Buyers Decide Before You Even Reach Them

By the time they fill out a form, they’ve already done their research. If you’re not using intent data, you’re late—and late means lost deals.

How are you using intent data to engage earlier? ⬇️

#RevenueRehab #IntentData #B2BMarketing #DataDriven

Intent data isn’t perfect—but if you’re not using it, you’re falling behind. Third-party intent signals can be hit or miss, but when used strategically, they help you reach buyers at the right time. T...

Revenue Rehab @revenuerehab.bsky.social · May 2

Intent data isn’t perfect—but ignoring it is a mistake. ❌

Used right, it can be a game-changer for moving leads forward.

The key? Knowing how to integrate it into your workflows. Watch this to get it right.

#RevenueRehab #IntentData #LeadGeneration #RevOps

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AI is about to replace your lead nurture strategy. Here’s how. Traditional marketing automation is stuck in the past—pre-set rules, fixed workflows, and rigid decision trees. But Agentic AI adapts in ...

Revenue Rehab @revenuerehab.bsky.social · Apr 29

Your Leads Aren’t Cold—Your Follow-Up Is

Most B2B deals die from bad timing, not bad leads. Traditional automation is rigid. Buyers aren’t. Agentic AI adapts in real time to keep leads engaged.

How are you using AI to improve follow-up?

#RevenueRehab #B2BMarketing #AgenticAI #LeadNurturing

Revenue Rehab @revenuerehab.bsky.social · Apr 29

Your B2B leads are stuck in limbo. Most will never talk to sales. But Agentic AI can change that—adapting in real time to send the right message at the right moment. Watch now or keep losing pipeline.
#RevenueRehab #B2BMarketing #AgenticAI #LeadNurturing #RevOps

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Your tech stack is working against you. Here’s why. Not every system needs to be integrated—but the right ones do. The key? Focus on: ✅ Segmentation – Does this data help you target better? ✅ Persona...

Revenue Rehab @revenuerehab.bsky.social · Apr 24

Is Your Tech Stack Helping or Hurting Revenue?

Too many integrations = complexity. Too few = blind spots. The best teams know which gaps cost revenue—and which connections aren’t worth it.

What data integrations have made the biggest impact for your team?

#RevenueRehab #MarketingIntegration

Revenue Rehab @revenuerehab.bsky.social · Apr 17

You don’t need to integrate everything. 🤯

Yeah, we said it. Some systems should never be connected. The secret? It all comes down to segmentation, personalization & reporting.

Watch this before you waste time on the wrong integrations.

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Revenue Rehab @revenuerehab.bsky.social · Apr 17

A Dirty Database Is Killing Your Pipeline

Bad data = lost deals. If your database is stale, here’s what’s happening:

-Emails go to spam
-Sales wastes time on dead leads
-Your metrics are lying to you

Fix it or keep bleeding revenue. How often are you cleaning your data?

Revenue Rehab @revenuerehab.bsky.social · Apr 16

Your database is a graveyard. 🪦 Stale, unengaged, full of junk contacts. If you’re still blasting emails and hoping for miracles, stop. Here’s how to clean it, reengage, and actually drive revenue. Watch now.
#RevenueRehab #MarketingStrategy #RevOps #LeadGen

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Revenue Rehab @revenuerehab.bsky.social · Apr 16

Why Sales Ignores Leads and How to Fix It

The problem isn’t lead quality. It’s misalignment. If sales doesn’t trust MQLs, they won’t act. The fix? Clear, shared definitions.
-What qualifies a lead
-When should sales engage
-What happens next

How is your team aligning?

Marketing sends leads. Sales ignores them. Sound familiar? The #1 reason for the disconnect? No shared definitions. If marketing and sales don’t agree on what a qualified lead actually is, the pipelin...

Revenue Rehab @revenuerehab.bsky.social · Apr 8

Marketing screams “hot lead!” 🔥 Sales says “trash.” 🗑️ Why? No one agrees on what ‘qualified’ actually means. This gap is killing revenue—watch this to fix it.
#RevenueRehab #SalesAlignment #RevOps #LeadQualification #PipelineGrowth

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Your buyer’s journey is a mess. Here’s how to fix it. If your leads are slipping through the cracks, your campaign strategy isn’t working. Mapping out your communication flows ensures the right messag...

Revenue Rehab @revenuerehab.bsky.social · Apr 7

The votes are in! "Make It Sexy" is HISTORY!

Congratulations to Emily Schneider for nominating the most hated buzzword.

Thank you to everyone who voted!

This was March Madness, #RevenueRehab style!

Missed the madness? Catch up on Revenue Rehab: www.revenuerehab.live

Revenue Rehab @revenuerehab.bsky.social · Apr 3

Your buyers are lost, and your emails aren’t guiding them—they’re just noise.

No map? No sales. Campaign mapping is how you control the journey.

Watch this or keep losing them.

#RevenueRehab #CustomerJourney #RevOps #LeadNurturing

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Your “personalized” emails aren’t fooling anyone. 😏 Want real 1:1 impact—without AI? The secret is dynamic content. Watch this and start sending emails that actually convert. #RevenueRehab #DemandGen ...

Revenue Rehab @revenuerehab.bsky.social · Apr 3

Better email results start with smarter automation. Use dynamic content to:

✅ Match headers to industry
✅ Customize intros for their journey
✅ Align CTAs to real needs

No AI needed—just strategy. More relevance = more revenue.

#RevenueRehab #EmailMarketing #MarketingStrategy

Revenue Rehab @revenuerehab.bsky.social · Apr 3

This is it—The Final Battle.
We’ve made it to the Championship Round, and one overused buzzword is about to be banished forever.

Who deserves the ultimate defeat? It’s all in your hands.
Final Voting Closes: April 6
Winner Announcement: April 7
Vote now: interactive.tegrita.com/buzzword-ban...

Revenue Rehab @revenuerehab.bsky.social · Apr 1

Your “personalized” emails aren’t fooling anyone. 😏

Want real 1:1 impact—without AI?

The secret is dynamic content. Watch this and start sending emails that actually convert.

#RevenueRehab #DemandGen #RevOps #GrowthMarketing #Personalization

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MOFU isn’t one-size-fits-all -High-ticket sales: Build trust, nurture relationships. -High-volume sales: Automate, remove friction. Tailor MOFU to your business and close more deals. Save this for lat...

Revenue Rehab @revenuerehab.bsky.social · Mar 24

Sweet 16: The Buzzword Bloodbath Continues!

We’re down to the top 16 offenders.

No Mercy.

Who makes it to the Elite 8?

Deadline to Vote: March 26

Your vote could be the death blow: interactive.tegrita.com/buzzword-ban...

Revenue Rehab @revenuerehab.bsky.social · Mar 19

MOFU should match your sales model.

💰 High-ticket, low-volume? Build trust, nurture relationships.
⚡ Low-ticket, high-volume? Automate, optimize for speed.

Tailoring MOFU drives higher conversions.

What’s your sales model? Let’s talk optimization.

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