Pete Codes
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petecodes.bsky.social
Pete Codes
@petecodes.bsky.social
SEO and social media writer for hire 💰

I write the High Signal newsletter

Follow me for bootstrapper news, interviews with founders and build in public updates

highsignal.io/newsletter/
petecodes.io

I can't read my DMs here
Pinned
Here’s my starter pack for indie founders

go.bsky.app/T3kv9A8
Any UK folk have recommendations for a SIPP platform to use?
December 3, 2025 at 10:34 AM
It's funny how devs get bent out of shape over $100 courses

Meanwhile, my friend has paid $5k for a year of coaching for her photography business.
December 2, 2025 at 11:44 AM
Last chance to get some cheap publicity and reach 1800 founders

I'm doing a sale on High Signal newsletter ads

4 ads for $300 or 1 advert for $99

Next slots are in January

Sale ends today

4 ads: buy.stripe.com/6oUfZi2iXe6w...

1 ad: buy.stripe.com/8wM2bl36Dcpg...
Stripe Checkout
buy.stripe.com
December 1, 2025 at 1:43 PM
I made $4588 in November from ghostwriting, SEO mentoring and newsletter ads

I'm waiting on a couple of big deals that would have made a huge difference to those numbers so it looks like December will be a much bigger month
December 1, 2025 at 11:18 AM
My bundle of two courses, Grow and Monetize your Newsletter, is on sale for Black Friday

Get 30% off and both courses for only $49

These are on sale until the 2nd of December. 

petecodes.gumroad.com/l/newsletter...
Grow and Monetize Your Newsletter - 30% off for Black Friday
This is my best value course package!A bundle of my Grow Your Newsletter and Monetize Your Newsletter courses. Save money by buying both of these courses, which compliment each other very well. With t...
petecodes.gumroad.com
November 28, 2025 at 5:47 PM
Ok, voice mode in ChatGPT is amazing!

So much quicker than typing
November 28, 2025 at 10:37 AM
Ok, voice mode in ChatGPT is amazing!

So much quicker than typing
November 28, 2025 at 10:28 AM
Feeling vindicated that I chose an accountant in the same city as me over a cheaper remote option

This means I can go to their office, they can guide me through stuff and the money stays in my city 😀
November 27, 2025 at 6:15 PM
EMERGENCY

I set up Polar today and started to set up Stripe
Managed Payments and now I'm getting kicked off Stripe!!

Literally nothing else has changed.

Can anyone from Stripe or Polar help me out please? 🙏 🙏 🙏

Sharing is appreciated
November 26, 2025 at 7:17 PM
I've got another SEO mentoring gig off the back of my presentation at Skyscanner

I guess displaying expertise = more trust = more money
November 26, 2025 at 9:04 AM
If you want more publicity for your SaaS, agency or product, I'm doing a Black Friday sale on High Signal newsletter ads

$300 for 4 ads or $99 for 1 advert

• 1,800 founders get my newsletter
• You get an advert right at the top
• You also get a free backlink (woop!)

DM me or just reply
November 25, 2025 at 11:34 AM
A few years ago I tried doing a "Reverse Black Friday" where I put prices UP instead of down.

No-one cared. Maybe got 1 or 2 likes but made no money.

Black Friday is baked into the internet now - 99% of people are cool with it

Fighting it is a waste of time
November 24, 2025 at 5:16 PM
Another backlink tip 🔗

Do side quests and tell the press

Sabba Keynejad from Veed got a 92 backlink from a UK newspaper when he bought and sold Christmas trees
November 24, 2025 at 8:19 AM
Hola SEO nerds 👋

I've just shared my "how to get free backlinks" blog post on my website

I gave a presentation at Skyscanner recently so this is a blog version of my talk

(I'm available for SEO freelance work or mentoring)

www.petecodes.io/how-to-get-b...
How to get free backlinks - 8 different ways
I recently gave a talk at the Skyscanner office in Glasgow about how to get great backlinks for free. This blog post is based on this presentation.
www.petecodes.io
November 22, 2025 at 3:53 PM
Sending the 301st edition of the High Signal newsletter later today

• the reality of revenue for most people
• a backlink tip
• AI updates
• a SaaS hits $2k

And more!

www.highsignal.io/newsletter/
November 21, 2025 at 2:06 PM
I never do this but doing a Black Friday sale for High Signal newsletter ads 📨

Get in front of 1,800 CEOs, founders and developers

39% open rate, 3% CTR

Get 1 advert for $99 (usually $150) OR 4 ads for $300

See img for usual prices 😀

Stripe links below...
November 21, 2025 at 11:08 AM
I'm moving the back catalogue of High Signal newsletter issues over to the website now

Hopefully this gets me more subscribers and it just makes sense to have all my best content on my own domain

Some of you are about to get a lot of new backlinks 😀
November 20, 2025 at 4:38 PM
Scotland have qualified for the World Cup

My brother is going to the games in America

I don’t ever want to ever hear again “money can’t buy you happiness”
November 19, 2025 at 7:49 PM
Just sent out the 300th edition of my High Signal newsletter 😎
November 19, 2025 at 4:44 PM
Day 4 of backlink tips🔗

Get links from people in your industry:

• I wanted to help a florist with SEO

• Her competitor had given flowers to a photographer and got a backlink in return

• This helped them rank higher

• So partner with websites from your industry
Day 3 of backlink tips

Add your website to listicles that rank

• When I was starting No CS Degree, I did a search for "newsletters for developers"

• I asked one website, Runcloud, if they could include No CS Degree

• They added me to the list, giving me a free backlink
November 19, 2025 at 2:46 PM
Has anyone set up Stripe Managed Payments to sell digital products?

I think I got approved but not sure how to start within Stripe
November 19, 2025 at 8:37 AM
I just signed up for an exciting looking politics newsletter

Then I got a message it was shutting down

The writer had tried the classic paywall strategy and not enough people were buying so he's shut it down

Which is a shame

If he had used ads, I bet he could have kept it going.
November 18, 2025 at 2:11 PM
Day 3 of backlink tips

Add your website to listicles that rank

• When I was starting No CS Degree, I did a search for "newsletters for developers"

• I asked one website, Runcloud, if they could include No CS Degree

• They added me to the list, giving me a free backlink
November 18, 2025 at 1:44 PM
Lots of news in today's High Signal newsletter 📨

• Webflow and Beehiiv product changes
• Backlink tip
• A bold marketing positioning example
• A discount for Django users
• A business idea for the recruitment sector
• A funny post

www.highsignal.io/newsletter/
November 14, 2025 at 3:37 PM
Day 2 backlink tip

Launch your site!

It sounds basic but here is the domain authority of websites you can add your product to:

• Product Hunt = 91/100
• Hacker News = 91/100
• Uneed = 34/100

These launches get picked up by other websites so you may get even more backlinks
A super easy way to get backlinks is just adding a link to these three sites

All of these have 90/100 domain authority

• Bluesky
• Carrd
• Kit
November 14, 2025 at 12:44 PM