James Fudge
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James Fudge
@jfudge.bsky.social
230 followers 35 following 190 posts
Founder - The Esports Advocate, (www.esportsadvocate.net) writer, gamer, wrestling nerd, journalism weirdo, but never a “cat pervert.” See also, @theesportsadvocate.bsky.social
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jfudge.bsky.social
I just want to thank everyone who contributed to this and also those who shared it here, X, LinkedIn, and Facebook. I'm still in shock about the response; I love this community.

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Donate to James Fudge Needs Our Help, organized by Richard Lewis
Many of you might not know the name James Fudge. He is a dear colleague, friend and a titan o… Richard Lewis needs your support for James Fudge Needs Our Help
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November 1, 2025 at 8:57 PM
jfudge.bsky.social
BIG Gulp: Berlin International Gaming (BIG) teams up with energy drink brand LevlUp for its Trackmania, Fortnite, and Counter-Strike 2 teams.

esportsadvocate.net/2025/10/berl...
Berlin International Gaming Partners With LevlUp - TEA
Germany based drink company will support BIG’s Counter-Strike 2, Trackmania, and Fortnite teams.
esportsadvocate.net
October 15, 2025 at 12:28 PM
jfudge.bsky.social
Marking the Occasion: HP launches a new League of Legends themed gaming laptop and monitor to commemorate the start of #Worlds2025:

esportsadvocate.net/2025/10/hp-l...
HP Launches Worlds 2025 Themed Laptop, Gaming Monitor - TEA
To commemorate the kickoff of the 2025 League of Legends World Championship in Chengdu, China, HP has launched a new product line.
esportsadvocate.net
October 14, 2025 at 9:14 PM
jfudge.bsky.social
Triple Threat: HAVIT renews partnership with Vivo Keyd Stars, signs new deals with Turkey based organizations Galatasaray

Esports and Beşiktaş Esports.

esportsadvocate.net/2025/10/havi...
HAVIT Renews Partnership With Vivo Keyd Stars - TEA
Global consumer tech brand HAVIT announced Tuesday that it has secured strategic partnerships with multiple esports organizations.
esportsadvocate.net
October 14, 2025 at 8:48 PM
jfudge.bsky.social
Shoring Up: Prodigy Agency hires Martin Demilly and Aurélien Couprit to strengthen its sales and partnership business:

esportsadvocate.net/2025/10/prod...
Prodigy Agency Hires Martin Demilly and Aurélien Couprit - TEA
Toulouse, France-based esports and gaming company Prodigy Agency announced Monday that it has hired Martin Demilly and Aurélien Couprit.
esportsadvocate.net
October 13, 2025 at 8:58 PM
jfudge.bsky.social
On Display: Displate teams up with Sentinels to promote Valorant Displates and Sentinels metal posters:

esportsadvocate.net/2025/10/sent...
Sentinels Partner With Displate for Valorant  - The Esports Advocate
Los Angeles-based esports organization Sentinels announced Monday a limited, two-month partnership with metal poster company Displate.
esportsadvocate.net
October 13, 2025 at 8:53 PM
jfudge.bsky.social
Home Game: TJ Sports signs 15 partners for #worlds2025 in China:

✍🏼 Hongyu Chen

esportsadvocate.net/2025/10/tj-s...
TJ Sports Reveals 15 Partners for Worlds 2025 - The Esports Advocate
AWS, Mercedes-Benz, OPPO, Mastercard, ZIWI, Durex, Intel, and more sign on to sponsors the biggest League of Legends competition of the year.
esportsadvocate.net
October 13, 2025 at 5:18 PM
jfudge.bsky.social
Support at Home: Invictus Gaming has signed ZIWI Pets and electronic brand Meituan as sponsors of its League of Legends Pro League team for #Worlds2025:

✍🏼 Hongyu Chen

esportsadvocate.net/2025/10/ziwi...
ZIWI Pets and Meituan Sponsor Invictus Gaming LPL Team  - TEA
New Zealand pet food brand ZIWI Pets and Chinese technology company Meituan announced on Saturday that they signed sponsorship deals with Invictus Gaming.
esportsadvocate.net
October 13, 2025 at 5:17 PM
jfudge.bsky.social
Official: Sentinels will take over the LCS slot vacated by 100 Thieves in 2026:

esportsadvocate.net/2025/10/sent...
Sentinels Formally Announce Inclusion in the LCS - TEA
Confirming previous reporting, Sentinels will take over the LCS slot vacated by 100 Thieves.
esportsadvocate.net
October 10, 2025 at 5:27 PM
jfudge.bsky.social
The Lock Down: Esports World Cup Foundation reveals the titles that will be part of the Esports World Cup in Riyadh, Saudi Arabia, in 2026.

esportsadvocate.net/2025/10/espo...
Esports World Cup 2026 Titles Revealed - The Esports Advocate
The Esports World Cup Foundation (EWCF) announced Tuesday the tentative line-up of competitive titles that will be available during the 2026 Esports World Cup.
esportsadvocate.net
October 8, 2025 at 5:45 PM
jfudge.bsky.social
Gently Taking Over: Gentle Mates will take over Movistar KOI's #VCTEMEA slot in 2026, Riot Games announced.

esportsadvocate.net/2025/10/gent...
Gentle Mates Take Over Movistar KOI’s VCT EMEA Slot - TEA
Riot Games announced Tuesday that French esports organization Gentle Mates would take over the Valorant Champions Tour EMEA (VCT EMEA) slot.
esportsadvocate.net
October 7, 2025 at 7:27 PM
jfudge.bsky.social
Two More Years: LeagueSpot will continue its partnership with Gallaudet University.

esportsadvocate.net/2025/10/leag...
LeagueSpot Renews Partnership With Gallaudet University - TEA
Chicago-based esports and gaming technology company LeagueSpot announced Tuesday that it has renewed its partnership with Gallaudet University.
esportsadvocate.net
October 7, 2025 at 7:24 PM
jfudge.bsky.social
And Another One: Theta Labs will build an AI chat agent for esports organization Method.

esportsadvocate.net/2025/10/meth...
Method to Launch AI Agent With Theta Labs - TEA
The new partnership will see Method launch a new AI agent containing all of the organization’s guide knowledge on World of Warcraft, Warcraft Rumble, and more.
esportsadvocate.net
October 7, 2025 at 7:21 PM
jfudge.bsky.social
Team Up: FURIA signs a new deal with consumer electronic brand TCL.

esportsadvocate.net/2025/10/furi...
FURIA Partners With Consumer Electronics Brand TCL - TEA
Brazilian esports organization FURIA announced Tuesday that it has signed a partnership deal with consumer electronics brand TCL.
esportsadvocate.net
October 7, 2025 at 7:20 PM
jfudge.bsky.social
A Guiding Hand: Joost van Dreunen joins The Elo Agency as a strategic advisor.

esportsadvocate.net/2025/10/joos...
Joost van Dreunen Joins ELO Agency as a Strategic Advisor - TEA
Author and games industry economist will help ELO with its games studios-focused business endeavors.
esportsadvocate.net
October 7, 2025 at 7:15 PM
jfudge.bsky.social
Something: the IESF has teamed up with the Malaysia Esports Federation to bring Mobile Legends: Bang Bang competition to the country in December as part of the WEC25, but all other competitions pushed to 2026.

esportsadvocate.net/2025/10/iesf...
IESF Reveals MLBB WEC 2025 Championship, Pushes Other Events to 2026 - The
The International Esports Federation (IESF) announced that the World Esports Championships 2025 in Mobile Legends: Bang Bang will be hosted by the Malaysia
esportsadvocate.net
October 6, 2025 at 7:15 PM
jfudge.bsky.social
Lifeline: National Esports Collegiate Conference will take over the operation of the Aurora Series, with plans to launch the 2025-2026 season.

esportsadvocate.net/2025/10/necc...
NECC Acquires Rights to Operate Aurora Series - The Esports Advocate
The National Esports Collegiate Conference (NECC) announced Monday that  it has acquired the rights to oversee and manage the Aurora Series.
esportsadvocate.net
October 6, 2025 at 6:36 PM
jfudge.bsky.social
A Change in Scenery: Grant Rousseau has officially joined NIP Group to lead the NIP Group Esports Division.

esportsadvocate.net/2025/10/gran...
Grant Rousseau Joins NIP Group to Lead Esports Division - TEA
NIP Group (NASDAQ: NIPG) announced this week that it has hired Grant Rousseau as its new chief operating officer of its esports division.
esportsadvocate.net
October 3, 2025 at 3:06 PM
jfudge.bsky.social
So Long: Riot Games announced that the LTA experiment is over, and LCS and CBLoL will return as separate leagues in 2026:

esportsadvocate.net/2025/09/riot...
Riot Dismantles LTA, Brings Back LCS and CBLoL - The Esports Advocate
Riot Games announced Monday that it will untangle North American and South American League of Legends Esports, and return to having separate leagues in 2026.
esportsadvocate.net
September 29, 2025 at 7:42 PM
jfudge.bsky.social
Government Talks: Jared Kushner, a former senior advisor to President Trump, and the Saudi Arabian government's sovereign wealth fund will take EA private in a deal valued at $55 billion USD

esportsadvocate.net/2025/09/jare...
Jared Kushner, Saudi Arabia to Take Electronic Arts Private - TEA
United States-based game maker and publisher Electronic Arts announced Monday that it will become a private company through an investor consortium.
esportsadvocate.net
September 29, 2025 at 2:53 PM
jfudge.bsky.social
Early Challenges: Questions about payout delays and uncertainty weigh heavily on Luminosity players as new ownership takes over:

esportsadvocate.net/2025/09/lumi...
Luminosity Gaming Faces Payout Delays and Uncertainty Under New - TEA
Luminosity Gaming was officially sold on Aug. 30 to Vertiqal Studios, but the transition under new management has been less than smooth, according to some sources.
esportsadvocate.net
September 26, 2025 at 5:33 PM
jfudge.bsky.social
Steering the Ship: BLAST signs Anne Banschbach to lead its Valve esports ecosystem efforts.

esportsadvocate.net/2025/09/anne...
Anne Banschbach Joins BLAST to Guide Valve Esports Ecosystem - TEA
International tournament organizer BLAST announced this week that it has appointed Anne Banschbach as program director of Valve Ecosystems and development.
esportsadvocate.net
September 25, 2025 at 5:53 PM
jfudge.bsky.social
More Deals: NODWIN Gaming teams up with SARC Global and ESIC Global Esports Summit-backed IGET:

esportsadvocate.net/2025/09/nodw...
NODWIN Partners With SARC Global, IGET - The Esports Advocate
NODWIN Gaming announced that it has partnered with consulting firm SARC Global and IGET.
esportsadvocate.net
September 25, 2025 at 5:45 PM
jfudge.bsky.social
Another Spin: GameSquare Holdings Inc. renews its deal with Rollbit for another year as a partner of CS2 FaZe Clan Esports, values the deal at $3.25 million USD in annual revenue.

esportsadvocate.net/2025/09/game...
GameSquare Renews Rollbit Deal for FaZe Clan Esports - TEA
Crypto betting company Rollbit will continue to support FaZe Clan’s Counter-Strike 2 team.
esportsadvocate.net
September 25, 2025 at 4:42 PM
jfudge.bsky.social
Family Affair: Savvy Games Group signs memorandum of understanding (MoU) with Alinma Bank to create banking products for esports and gaming fans in Saudi Arabia (with ESL FACEIT).

esportsadvocate.net/2025/09/savv...
Savvy Games Group Signs MoU With Alinma Bank - The Esports Advocate
Savvy Games Group announced Monday that it has signed a Memorandum of Understanding (MoU) with Saudi Arabia-based financial institution Alinma Bank.
esportsadvocate.net
September 22, 2025 at 3:01 PM