Author | Lightnews

Inner Reality Limited @innerealityltd.bsky.social · Aug 25

AR marketing isn’t just flashy.
It creates accurate targeting, stronger personalization, and campaigns that truly connect.
The cookie is dead. The future is immersive.
#MixedRealityMarketing #ImmersiveARExperiences

Inner Reality Limited @innerealityltd.bsky.social · Aug 25

No app required augmented reality makes data collection seamless. Lower friction = more engagement = richer profiles.
Welcome to marketing without barriers.
#NoAppRequiredAugmentedReality #FutureOfMarketing

Inner Reality Limited @innerealityltd.bsky.social · Aug 25

People don’t want more pop-ups.
They want experiences.
Gamified + interactive AR campaigns turn data collection into engagement.
That’s the future of marketing.
#ARGamification #ImmersiveAR

Inner Reality Limited @innerealityltd.bsky.social · Aug 25

The cookie is crumbling. 🍪❌
Marketers need new ways to collect first-party data that people actually want to share.
Here are 3 steps to do it 👇
innereality.com/2024/09/27/f...
#AugmentedRealityMarketing #ImmersiveAR #ARGamification #DataDrivenMarketing

How to collect first-party data in the Post-Cookie Era

Explore How to collect first-party data in a trustworthy way, boost engagement, and drive personalised customer experiences. Read more now!

innereality.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 19

n a world flooded with AI-generated ads, creativity becomes your competitive advantage. Are you blending in—or standing out?
#AIAds #ARMarketing #ImmersiveTech #FutureOfAdvertising #MarketingInnovation #AdTech #CreativeTech #NextGenMarketing #DigitalEngagement #NotJustAnAd

Inner Reality Limited @innerealityltd.bsky.social · Aug 19

Generic AI-generated ads can erode your brand. Intentional, immersive experiences? That’s what builds identity.

#AIAds #ARMarketing #ImmersiveTech #FutureOfAdvertising #MarketingInnovation #AdTech #CreativeTech #NextGenMarketing #DigitalEngagement #NotJustAnAd

Inner Reality Limited @innerealityltd.bsky.social · Aug 19

AI ads are everywhere—but are they making anyone feel something? Less creative depth means more ad fatigue.

#AIAds #ARMarketing #ImmersiveTech #FutureOfAdvertising #MarketingInnovation #AdTech #CreativeTech #NextGenMarketing #DigitalEngagement #NotJustAnAd

a robot with a bald head is smiling and saying `` ai be like '' .

ALT: a robot with a bald head is smiling and saying `` ai be like '' .

media.tenor.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 19

AI automates. AR immerses. The future of advertising isn’t about more content—it’s about content people can't ignore.

#AIAds #ARMarketing #ImmersiveTech #FutureOfAdvertising #MarketingInnovation #AdTech #CreativeTech #NextGenMarketing #DigitalEngagement #NotJustAnAd

Inner Reality Limited @innerealityltd.bsky.social · Aug 15

Oxford took a bold step—transforming a centuries-old tradition into something fresh.
Their AR-powered orientation turned history into an interactive experience.
If one of the world’s most historic institutions can innovate, what’s stopping you?

innereality.com/said-busines...

Said business school (Oxford) - INNER REALITY

Our platform uses augmented reality to provide effective digital marketing. Increase branded awareness, loyalty and sales, at any scale.

innereality.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 15

How do you make students want to explore campus?
Gamify it.
We turned Oxford’s orientation into an interactive AR quest that blended learning, discovery, and play.#ARinEducation #ImmersiveLearning #GamifiedEducation #EdTech #CampusLife #OrientationWeek #StudentEngagement

a cartoon of lisa simpson and ralph from the simpsons says i 'm learning

ALT: a cartoon of lisa simpson and ralph from the simpsons says i 'm learning

media.tenor.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 15

Campus tours are nice.
Immersive, gamified AR tours are better.
We made orientation at one of the world’s top business schools feel like a game—and learning happened along the way.

check it out: innereality.com/said-busines...

Said business school (Oxford) - INNER REALITY

Our platform uses augmented reality to provide effective digital marketing. Increase branded awareness, loyalty and sales, at any scale.

innereality.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 13

Big ideas are easy.
Building them is the hard part.
Join us in Cape Town on Aug 14 to hear 3 founders share exactly how they did it.
#CapeTownFoundersMixer #TechStartups #StartupAfrica

RSVP here: Bit.ly/fimc-25

Cape Town Founders & Investors Mixer · Luma

Join us for an exclusive, invite-only Founders & Investors Mixer in Cape Town, co-hosted by CloudPlexo, & AWS. This private gathering is designed for…

Bit.ly

Inner Reality Limited @innerealityltd.bsky.social · Aug 13

AR isn’t staying in one lane.
It’s moving across sectors—
📍 Retail → immersive shopping & virtual try-ons
🏟 Sports → gamified fan engagement
🏥 Healthcare → surgical planning & patient simulations
🏢 Workplace → training & onboarding
🗺 Tourism → interactive maps & guided tours

Inner Reality Limited @innerealityltd.bsky.social · Aug 13

From surgical planning to patient simulations, AR is transforming healthcare.
It’s making training more immersive and care more effective.
This isn’t future tech—it’s saving lives now.
#ARinHealthcare #HealthTech #MedicalInnovation #ImmersiveTech

Inner Reality Limited @innerealityltd.bsky.social · Aug 13

Smart AR learns as it plays.
With AI, AR can recognise objects, understand scenes, and adapt in real time—creating hyper-personalised moments that keep users coming back.
#AIPoweredAR #ARInnovation #Personalisation #MarketingAI

Inner Reality Limited @innerealityltd.bsky.social · Aug 13

Friction kills engagement.
WebAR removes it—no app, no download, just instant access via link or QR.
It’s the fastest way to turn curiosity into interaction.
#WebAR #PlayableMedia #ARMarketing #FrictionlessTech

Inner Reality Limited @innerealityltd.bsky.social · Aug 13

AR is redefining location.
Interactive maps, guided tours, and real-world marketing hunts bring places to life in ways static signage never could.
If your brand exists in a physical space, this is your next move.
#GeoAR #ARMarketing #LocationBasedMarketing #ImmersiveTech #ARtrend

a radar screen shows a target in the middle

ALT: a radar screen shows a target in the middle

media.tenor.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 11

Why settle for passive prize draws when you can make winning an experience?

Vault247 is turning everyday surroundings into a real-world AR hunt for rewards.

#ARMarketing #GeoAR #ImmersiveTech #LottoMarketing #BettingInnovation #FanEngagement

Inner Reality Limited @innerealityltd.bsky.social · Aug 8

AI made creating content easy.
Now everyone can do it.
The advantage isn’t in producing more—
It’s in producing smarter.

#insideropinion #AI #Tech #AR

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Inner Reality Limited @innerealityltd.bsky.social · Aug 8

The future isn’t mass marketing.
It’s micro-moments at scale.
AI + rich first-party data makes that possible.

#data #AI #marketing #futureofmarketing #AR

a man holds a cardboard sign that says it 's not you it 's your data

ALT: a man holds a cardboard sign that says it 's not you it 's your data

media.tenor.com

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Inner Reality Limited @innerealityltd.bsky.social · Aug 8

First-party data isn’t just important—it’s survival.
With content flooding every feed, reaching the right consumer now depends on what you know about them.
Rich, consent-driven data turns personalisation from guesswork into precision marketing.

#FirstPartyData #Marketing

Inner Reality Limited @innerealityltd.bsky.social · Aug 6

Marketing has evolved.
So have people.
They scroll fast, skip quicker, and tune out even faster.
If your format can’t keep up—you’re out.

#ARMarketing #MarketingInnovation #ImmersiveTech #FutureOfMarketing #CustomerExperience

a person is holding a cell phone in their hand and using it .

ALT: a person is holding a cell phone in their hand and using it .

media.tenor.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 6

AR holds attention where ads usually lose it.
Not with noise, but with relevance.
Not with push, but with play

#ARMarketing #CreativeTech #PlayableMedia #MarketingInnovation #ScrollCulture #ImmersiveTech

a man wearing a pair of sunglasses with a blue light on the side

ALT: a man wearing a pair of sunglasses with a blue light on the side

media.tenor.com

Inner Reality Limited @innerealityltd.bsky.social · Aug 6

Nobody’s looking up at your billboard.
They’re looking down—scrolling, tapping, swiping.
Old formats can’t compete with thumb culture.

#ARMarketing #CreativeTech #PlayableMedia #MarketingInnovation #ScrollCulture #ImmersiveTech #NextGenMarketing

Inner Reality Limited @innerealityltd.bsky.social · Aug 4

Fry Hard Fans 2.0 wasn’t just another campaign—it was an AR moment.
No banners. No downloads. No friction.
Just instant play, real rewards, and fans coming back for more.
This isn’t traditional advertising. It’s what comes after.

#ARMarketing #WebAR #ImmersiveTech #FanEngagement