Matthew V - EmailKarma 🇨🇦
@emailkarma.com
Founder, author, and podcast host focused on email marketing, deliverability, and privacy. Helping brands land in the inbox, not the spam folder. #EmailGeeks #Canadian
He/Him
https://ekma.co/m/EmailKarma
He/Him
https://ekma.co/m/EmailKarma
Pinned
Looking for your fellow #emailgeeks and those that talk about consent based email marketing efforts? Look no further, I’ve started a list.
go.bsky.app/HkpfauA
LMK who is missing?
go.bsky.app/HkpfauA
LMK who is missing?
As a consultant one of the best compliments a client can give is "You made this so easy and fast".
January 9, 2026 at 4:38 PM
As a consultant one of the best compliments a client can give is "You made this so easy and fast".
Reposted by Matthew V - EmailKarma 🇨🇦
The Call for Presentations is officially open for the Canadian Email Summit.
If you’ve solved real problems or learned hard lessons in email, we want to hear it. This is a practitioner stage, not a sales pitch.
Submit your idea here:
👉 buff.ly/zLuMm9s
#CaES2026 #EmailGeeks
If you’ve solved real problems or learned hard lessons in email, we want to hear it. This is a practitioner stage, not a sales pitch.
Submit your idea here:
👉 buff.ly/zLuMm9s
#CaES2026 #EmailGeeks
Call for Presentations: 2026 Canadian Email Summit
Theme: Email Unshaken: Email in Motion Deadline to Apply: Friday, Feb 27th, 2026 Are you ready to inspire, educate, and lead the conversation at Canada’s most anticipated email marketing event? We’re…
buff.ly
January 5, 2026 at 2:30 PM
The Call for Presentations is officially open for the Canadian Email Summit.
If you’ve solved real problems or learned hard lessons in email, we want to hear it. This is a practitioner stage, not a sales pitch.
Submit your idea here:
👉 buff.ly/zLuMm9s
#CaES2026 #EmailGeeks
If you’ve solved real problems or learned hard lessons in email, we want to hear it. This is a practitioner stage, not a sales pitch.
Submit your idea here:
👉 buff.ly/zLuMm9s
#CaES2026 #EmailGeeks
January 2, 2026 at 12:28 AM
Happy New Year everyone! All the best in 2026!
January 1, 2026 at 5:15 AM
Happy New Year everyone! All the best in 2026!
A final thought to email in 2025:
If you require a login to unsubscribe there is a significant chance people will just report your emails as spam as it's easier and faster than hoping a password reset email shows.
#ProTips #EmailGeeks
If you require a login to unsubscribe there is a significant chance people will just report your emails as spam as it's easier and faster than hoping a password reset email shows.
#ProTips #EmailGeeks
December 22, 2025 at 4:34 PM
A final thought to email in 2025:
If you require a login to unsubscribe there is a significant chance people will just report your emails as spam as it's easier and faster than hoping a password reset email shows.
#ProTips #EmailGeeks
If you require a login to unsubscribe there is a significant chance people will just report your emails as spam as it's easier and faster than hoping a password reset email shows.
#ProTips #EmailGeeks
Reposted by Matthew V - EmailKarma 🇨🇦
Call for speakers is open for Canadian Email Summit 2026.
Theme: Email Unshaken: Email in Motion.
We’re looking for practical sessions on deliverability, privacy, design, and strategy.
Apply by Feb 27, 2026: forms.gle/fFknsTZYypZy...
#CaES26 #Toronto #Events
Theme: Email Unshaken: Email in Motion.
We’re looking for practical sessions on deliverability, privacy, design, and strategy.
Apply by Feb 27, 2026: forms.gle/fFknsTZYypZy...
#CaES26 #Toronto #Events
December 17, 2025 at 11:57 PM
Call for speakers is open for Canadian Email Summit 2026.
Theme: Email Unshaken: Email in Motion.
We’re looking for practical sessions on deliverability, privacy, design, and strategy.
Apply by Feb 27, 2026: forms.gle/fFknsTZYypZy...
#CaES26 #Toronto #Events
Theme: Email Unshaken: Email in Motion.
We’re looking for practical sessions on deliverability, privacy, design, and strategy.
Apply by Feb 27, 2026: forms.gle/fFknsTZYypZy...
#CaES26 #Toronto #Events
I think I’m all done my Christmas shopping. Just need a few deliveries to arrive and then take a full accounting of the goods.
Trying to be prepared this year.
Trying to be prepared this year.
December 7, 2025 at 4:07 PM
I think I’m all done my Christmas shopping. Just need a few deliveries to arrive and then take a full accounting of the goods.
Trying to be prepared this year.
Trying to be prepared this year.
Reposted by Matthew V - EmailKarma 🇨🇦
The end of the line for Authenticated Received Chain (ARC) redsift.com/resources/bl... via @redsift.com
IETF calls for end of ARC experiment: What it means for email authentication
The IETF has published a draft recommending that ARC (Authenticated Received Chain) be marked "Obsolete" after a 10-year experiment. Here's what it means for your organization.
redsift.com
December 3, 2025 at 2:56 PM
The end of the line for Authenticated Received Chain (ARC) redsift.com/resources/bl... via @redsift.com
I’m a firm believer that all horses and video games are actually just mythical creatures. They show up from anywhere out of the blue when you call them whether you just climbed the cliff or Fast travelled to another part of the map.
December 2, 2025 at 3:42 AM
I’m a firm believer that all horses and video games are actually just mythical creatures. They show up from anywhere out of the blue when you call them whether you just climbed the cliff or Fast travelled to another part of the map.
Learned some pretty depressing information from a local teacher yesterday.
She said about 50% of high schools students are basically illiterate now or read at a GR 5 level.
They play audio books in English because the kids can’t read the actual books. 😢
She said about 50% of high schools students are basically illiterate now or read at a GR 5 level.
They play audio books in English because the kids can’t read the actual books. 😢
November 29, 2025 at 5:27 PM
Learned some pretty depressing information from a local teacher yesterday.
She said about 50% of high schools students are basically illiterate now or read at a GR 5 level.
They play audio books in English because the kids can’t read the actual books. 😢
She said about 50% of high schools students are basically illiterate now or read at a GR 5 level.
They play audio books in English because the kids can’t read the actual books. 😢
@nextgenplayer.bsky.social saw this and it reminded me of you. LOL
November 22, 2025 at 3:41 AM
@nextgenplayer.bsky.social saw this and it reminded me of you. LOL
Reposted by Matthew V - EmailKarma 🇨🇦
Sponsorships for Inbox Expo 2026 are now open!
May 26–28 • Atlanta, GA
Connect with marketers, technologists, and decision-makers who live and breathe email. Limited sponsor tiers available.
Learn more: inboxexpo.com/sponsors-atl...
#inboxexpo #emailgeeks
May 26–28 • Atlanta, GA
Connect with marketers, technologists, and decision-makers who live and breathe email. Limited sponsor tiers available.
Learn more: inboxexpo.com/sponsors-atl...
#inboxexpo #emailgeeks
November 20, 2025 at 3:29 PM
Sponsorships for Inbox Expo 2026 are now open!
May 26–28 • Atlanta, GA
Connect with marketers, technologists, and decision-makers who live and breathe email. Limited sponsor tiers available.
Learn more: inboxexpo.com/sponsors-atl...
#inboxexpo #emailgeeks
May 26–28 • Atlanta, GA
Connect with marketers, technologists, and decision-makers who live and breathe email. Limited sponsor tiers available.
Learn more: inboxexpo.com/sponsors-atl...
#inboxexpo #emailgeeks
Just finished a great podcast with Chris Miquel from Audience Bridge. We dug into the #deliverability steps you need before the holiday: warm-ups, hygiene, authentication, consent checks, and volume guardrails.
The article is up - buff.ly/mx7LI8l, the episode will be on Youtube soon. #EmailGeeks
The article is up - buff.ly/mx7LI8l, the episode will be on Youtube soon. #EmailGeeks
Email Marketing Knowledge and News
Sharing Email Marketing Knowledge and News with the Digital Marketing Community.
emailkarma.net
November 19, 2025 at 2:59 PM
Just finished a great podcast with Chris Miquel from Audience Bridge. We dug into the #deliverability steps you need before the holiday: warm-ups, hygiene, authentication, consent checks, and volume guardrails.
The article is up - buff.ly/mx7LI8l, the episode will be on Youtube soon. #EmailGeeks
The article is up - buff.ly/mx7LI8l, the episode will be on Youtube soon. #EmailGeeks
Reposted by Matthew V - EmailKarma 🇨🇦
Mark your calendars: Inbox Expo 2026 lands in Atlanta this May!
Join the brightest minds in email & martech for three days of insights, strategy, and connection.
🎟️ Super Early Bird pricing is now open (until Dec 31).
www.tickettailor.com/events/inbox...
#InboxExpo #Martech #EmailCommunity
Join the brightest minds in email & martech for three days of insights, strategy, and connection.
🎟️ Super Early Bird pricing is now open (until Dec 31).
www.tickettailor.com/events/inbox...
#InboxExpo #Martech #EmailCommunity
November 12, 2025 at 7:54 PM
Mark your calendars: Inbox Expo 2026 lands in Atlanta this May!
Join the brightest minds in email & martech for three days of insights, strategy, and connection.
🎟️ Super Early Bird pricing is now open (until Dec 31).
www.tickettailor.com/events/inbox...
#InboxExpo #Martech #EmailCommunity
Join the brightest minds in email & martech for three days of insights, strategy, and connection.
🎟️ Super Early Bird pricing is now open (until Dec 31).
www.tickettailor.com/events/inbox...
#InboxExpo #Martech #EmailCommunity
Added several new concert videos to my 2025 concert playlist: www.youtube.com/@vern-video
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
Matt V
We go to concerts and share some of the videos here with the world. Video credits Tasha and Matt.
(c) All rights reserved
www.youtube.com
November 5, 2025 at 2:21 AM
Added several new concert videos to my 2025 concert playlist: www.youtube.com/@vern-video
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
New #music from my friend’s Band dropped today.
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
Luanne and other songs - EP by Saigon Sinners on Apple Music
Album · 2025 · 4 Songs
music.apple.com
October 31, 2025 at 9:59 PM
New #music from my friend’s Band dropped today.
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
It really is the spooky season - 4 well crafted Phishing emails in my inbox today.
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
October 31, 2025 at 2:20 PM
It really is the spooky season - 4 well crafted Phishing emails in my inbox today.
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
This should tell you why even smaller senders need to have valid #DMARC record (at enforcement) that protects their brand... Everyone it a potential target for spoofing, or impersonation.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
October 23, 2025 at 2:58 PM
This should tell you why even smaller senders need to have valid #DMARC record (at enforcement) that protects their brand... Everyone it a potential target for spoofing, or impersonation.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
Yahoo’s SenderHub gives marketers a new way to see how their emails perform. Pair it with SNDS and Google Postmaster Tools for a clearer, three-provider view of your reputation and engagement.
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
October 23, 2025 at 1:36 PM
Yahoo’s SenderHub gives marketers a new way to see how their emails perform. Pair it with SNDS and Google Postmaster Tools for a clearer, three-provider view of your reputation and engagement.
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
Reposted by Matthew V - EmailKarma 🇨🇦
Pushed a patch to the New BIMI validation tools (v1.0.4).
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
GitHub - authindicators/bimi-checker: New BIMI Validation tool
New BIMI Validation tool. Contribute to authindicators/bimi-checker development by creating an account on GitHub.
github.com
October 21, 2025 at 9:46 PM
Pushed a patch to the New BIMI validation tools (v1.0.4).
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
🎶 How do you solve a problem like Maria? 🎶
October 2, 2025 at 12:18 AM
🎶 How do you solve a problem like Maria? 🎶
Google postmaster Tools are getting an upgrade.
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
Google Postmaster Tools v1 Retires | EmailKarma
Google Postmaster Tools v1 retires September 30, 2025. Learn what’s changing, what’s new in v2, and what senders need to do.
emailkarma.net
September 26, 2025 at 5:24 PM
Google postmaster Tools are getting an upgrade.
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
