Bryan Ross
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bryanross.me
Bryan Ross
@bryanross.me
Developer advocate, platform engineering veteran, and public speaker. Field CTO at GitLab. I help businesses gain value from technology.
@sugaroverflow.com has done an awesome job on The Developer Show and I'm thrilled to see @kelseyhightower.com joining TODAY! I want to hear where the industry is heading and what @gitlab.com is doing to bring agentic AI to developers in a more thoughtful way. www.youtube.com/watch?v=cokX...
Interview with Kelsey Hightower and the GitLab 18.5 Release
YouTube video by GitLab
www.youtube.com
October 28, 2025 at 2:39 PM
It was awesome to be part of the The Making of Flux documentary to talk about the impact of GitOps, the role CD plays in large organisations, and a glimpse of the future in how AI might change the landscape. www.youtube.com/watch?v=Q69s...
The Making of Flux: The Future, with Bryan Ross, William Rizzo, Shaun O'Meara, and Jane Yan | KubeFM
Join the Flux maintainers and community at FluxCon, November 11th in Atlanta—register here https://ku.bz/L843kg0CK === In this closing episode, Bryan Ross (Field CTO at GitLab), Jane Yan (Principal…
www.youtube.com
October 25, 2025 at 10:55 AM
Are you building a Golden Path or a Golden Cage? Platform mandates drive workarounds underground. One size doesn't fit all, but well-designed guardrails with composable platform features can fit everyone. Learn how to go from 17% to 86% adoption in 6 months.
newsletter.bryanross.me/p/golden-pat...
Golden Paths: One Size Does Not Fit All
How to build a Golden Path, rather than a Golden Cage
newsletter.bryanross.me
October 24, 2025 at 5:07 PM
I moved from customer to vendor a few years ago - here's what platform teams can learn from sales when promoting their services internally. newsletter.bryanross.me/p/five-sales...
Five sales techniques that double platform adoption
Why platform engineers should spend 85% of their time talking, not building
newsletter.bryanross.me
October 16, 2025 at 5:07 PM
This month, as Chief Therapy Officer, I take a look at the hidden cost of offering your platforms for free. I give real world examples of those that hit crisis point and others that saved millions by implementing simple showback mechanisms. newsletter.bryanross.me/p/the-hidden...
The Hidden Cost of "Free" Platform Services
Creating a cost-conscious culture in Platform Engineering
newsletter.bryanross.me
August 26, 2025 at 10:55 AM
Two weeks. No laptop. No calls. No Slack. Just a sailing boat, the Finnish coastline, the Åland Islands, and Sweden’s archipelago. When we don't step away, we risk making smaller and smaller decisions inside the same narrow headspace. This is your sign to fully unplug for a couple of weeks! ⛵️
August 13, 2025 at 5:07 PM
Wondering what really comes next in AI? In this article, we look at what past disruptive technologies can teach us about what’s coming next (beyond the hype!) newsletter.bryanross.me/p/ai-disrupt...
AI Disruption Déjà Vu
What The Past Tells Us About the Future of AI
newsletter.bryanross.me
July 25, 2025 at 10:55 AM
The hard problems in tech aren't technical. My job is about listening, interpreting and translating with curiosity and empathy. This is the monthly topic for the Platforms Community content club, so I'm sharing the story of when this lesson first sunk in.
newsletter.bryanross.me/p/the-hard-p...
The Hard Problems in Tech Aren't Technical
What if the Minimum Viable Platform is just Email and Empathy?
newsletter.bryanross.me
June 22, 2025 at 5:07 PM
Well, looky here! The New Stack were kind enough to publish my article on the importance of product teams over technologies. I'd love to hear what you think! thenewstack.io/accelerating...
Accelerating Developer Velocity With Effective Platform Teams
A look at three key considerations for leaders building strong platform teams.
thenewstack.io
June 16, 2025 at 5:07 PM
Reposted by Bryan Ross
"I asked ChatGPT" well I asked my cat's anus looks like we both did our research
May 29, 2025 at 5:41 PM
After pecking at this article on trains and planes over the past few weeks, I've finally published my thoughts on the different challenges you face when your platform becomes mature. newsletter.bryanross.me/p/beyond-lau...
Beyond Launch
Platform Engineering's Real Test
newsletter.bryanross.me
May 26, 2025 at 5:07 PM
Who's going to be joining at the AWS GenAI Security Symposium in a few weeks?

📍Kings Place, London
🗓️ 22nd May 2025 | 9:00 AM - 5:30 PM
👉 Register now! www.aws-partner-events.com/gen-ai-secur...
May 1, 2025 at 7:27 AM
The most exciting thing about MCP is that we can start talking about ChatOps again! 😍
April 24, 2025 at 10:55 AM
This. I’ve had enough “once in a generation” events thank you very much.
Honestly, me too.
An important message.
April 20, 2025 at 12:42 AM
Is your company guilty of metrics misuse? Have DORA metrics been weaponised to compare the productivity of teams or individuals? Maybe you should send them my latest article about Metrics That Matter! 📈
Metrics That Matter
Beyond DORA: Meaningful Measurement for Platform Teams
newsletter.bryanross.me
March 21, 2025 at 6:07 PM
My contribution to ✨CNCF Content Club✨ is now live! It's not too late to join in - just publish your own thoughts about Team Topologies in the Real World, leave me a comment, and I'll ask the other contributors to help boost on their social media.
Team Topologies in the Real World
This month, some fellow CNCF working group colleagues will be sharing their thoughts on the topic of Team Topologies.
buff.ly
February 16, 2025 at 6:07 PM
This month on my Chief Therapy Officer newsletter, I lay out the basics of creating an AI strategy for your platform engineering initiative. I take a look behind the hype and dive into why I think there's more to AI than code generation. Let me know what you think!
AI Strategy for Platform Engineering in 2025
The Unsexy Truth About AI Success in DevSecOps
buff.ly
February 11, 2025 at 11:55 AM
"we in tech have a tendency to see every challenge through the lens of technology, searching for technical solutions to what are often fundamentally human problems. " -
What we can all learn from Larry the Cow
Celebrating another year on the tech rollercoaster
buff.ly
January 17, 2025 at 6:07 PM
"Our records show that you have a [..] lifetime access account. As part of integrating A Cloud Guru into the Pluralsight platform, we are terminating your lifetime course access license [..] on Feb 1" ... I wonder if Pluralsight offers a "lifetime access account" so I can view what I paid for? 😂
January 10, 2025 at 6:23 PM
Busy today re-stocking our wood supplies so that we can continue to cozy up around a real fire over the festive period! I bring the wood, my boys keep the fire going, and my wife makes the best hot chocolate! 🪵🔥☕️
December 27, 2024 at 2:02 PM
Tensions are high in the Ross household, as the boys prepare for the Constructors Cup (of hot chocolate)! Last year we saw some very imaginative uses of icing sugar to help the structure endure more thumps from my rolling pin! 🏠🔨🍬
December 26, 2024 at 4:04 PM
Happy festive everyone! 🎄❄ However you choose to spend this festive period, I wish you and your loved ones the very best!
December 25, 2024 at 1:05 PM
Excitement builds in the Ross household as we kick off the annual Brandy Butter competition! My eldest is optimistic that 2024 is his year to take the (chocolate) crown this year! 🎄🥃🧈👑
December 24, 2024 at 12:57 PM
Is it just me that's permanently disappointed at exactly how well going for even a short walk can change your brain juices for the better?
December 17, 2024 at 1:58 PM
Why is getting access to IT systems such a painful experience? In this months article I share the most common issues I see developers have when starting with a new platform, and what platform engineers can do about them.
Your platform onboarding probably sucks.
Here's how to fix it.
buff.ly
December 16, 2024 at 8:50 AM