Wil Reynolds
@wilreynolds.bsky.social
Positivity, Gratitude all day.
I enjoy helping people find stuff on the internet.
Love my city, Philly.
I enjoy helping people find stuff on the internet.
Love my city, Philly.
Don't run this deep research prompt unless you wanna go down some serious rabbit holes / confirm your biases even harder.
December 5, 2025 at 9:32 PM
Don't run this deep research prompt unless you wanna go down some serious rabbit holes / confirm your biases even harder.
What this makes me think:
We're winning more with humans, Direct, Social, and Referral for the most part indicate that the content we are putting out is getting progressively more eyeballs, more shares, etc. Meaning we are DEFINITELY creating human value and HOPEFULLY algorithmic value too.
We're winning more with humans, Direct, Social, and Referral for the most part indicate that the content we are putting out is getting progressively more eyeballs, more shares, etc. Meaning we are DEFINITELY creating human value and HOPEFULLY algorithmic value too.
December 4, 2025 at 11:46 PM
What this makes me think:
We're winning more with humans, Direct, Social, and Referral for the most part indicate that the content we are putting out is getting progressively more eyeballs, more shares, etc. Meaning we are DEFINITELY creating human value and HOPEFULLY algorithmic value too.
We're winning more with humans, Direct, Social, and Referral for the most part indicate that the content we are putting out is getting progressively more eyeballs, more shares, etc. Meaning we are DEFINITELY creating human value and HOPEFULLY algorithmic value too.
Walking around NYC today, Soho diner was so old school and cool. Sat there thought about all that is good in life and wrote thank you cards to teammates. Lots of fun.
December 2, 2025 at 11:40 PM
Walking around NYC today, Soho diner was so old school and cool. Sat there thought about all that is good in life and wrote thank you cards to teammates. Lots of fun.
Great follow over on X, I love when these posts come up, reminds me of the immigrants (legal or illegal) and how hard many of them work while I'm sitting here banging out "social media posts" eating food they pick for a better life.
November 26, 2025 at 6:08 PM
Great follow over on X, I love when these posts come up, reminds me of the immigrants (legal or illegal) and how hard many of them work while I'm sitting here banging out "social media posts" eating food they pick for a better life.
If you can't be a thought leader, be a thought "leecher".
If you ever get a message like this, I'm sorry.
On a long enough horizon if this remains unchecked it would cause people to NOT engage on posts due to the deluge of spam they'd get. Which isn't a good thing.
If you ever get a message like this, I'm sorry.
On a long enough horizon if this remains unchecked it would cause people to NOT engage on posts due to the deluge of spam they'd get. Which isn't a good thing.
November 26, 2025 at 2:47 PM
If you can't be a thought leader, be a thought "leecher".
If you ever get a message like this, I'm sorry.
On a long enough horizon if this remains unchecked it would cause people to NOT engage on posts due to the deluge of spam they'd get. Which isn't a good thing.
If you ever get a message like this, I'm sorry.
On a long enough horizon if this remains unchecked it would cause people to NOT engage on posts due to the deluge of spam they'd get. Which isn't a good thing.
CTRs on search just keep dropping, we updated our research through September - adjust those KPIs and expectations in 2026 accordingly: www.seerinteractive.com/insights/aio...
November 25, 2025 at 9:39 PM
CTRs on search just keep dropping, we updated our research through September - adjust those KPIs and expectations in 2026 accordingly: www.seerinteractive.com/insights/aio...
In 36h I'll sleep outside (15th time), in 30 weather to show solidarity with our city's youth who live in and need shelters / housing - shelters need funds to operate, as more young people than ever are coming into our shelters seeking safety, security, and love.
www.sleepout.org/participants...
www.sleepout.org/participants...
November 19, 2025 at 7:55 PM
In 36h I'll sleep outside (15th time), in 30 weather to show solidarity with our city's youth who live in and need shelters / housing - shelters need funds to operate, as more young people than ever are coming into our shelters seeking safety, security, and love.
www.sleepout.org/participants...
www.sleepout.org/participants...
Bad "AI" content is just bad content, written faster.
While agents sound like wizardry they aren't, here's 6 basic Claude projects each w/ a specific function & instructions to turn ideas into quality posts.
❤️ The "devil's advocate" agent!
www.seerinteractive.com/insights/ai-...
While agents sound like wizardry they aren't, here's 6 basic Claude projects each w/ a specific function & instructions to turn ideas into quality posts.
❤️ The "devil's advocate" agent!
www.seerinteractive.com/insights/ai-...
November 17, 2025 at 2:03 PM
Bad "AI" content is just bad content, written faster.
While agents sound like wizardry they aren't, here's 6 basic Claude projects each w/ a specific function & instructions to turn ideas into quality posts.
❤️ The "devil's advocate" agent!
www.seerinteractive.com/insights/ai-...
While agents sound like wizardry they aren't, here's 6 basic Claude projects each w/ a specific function & instructions to turn ideas into quality posts.
❤️ The "devil's advocate" agent!
www.seerinteractive.com/insights/ai-...
So we repeal the Biden flight cash reimbursement, but the big beautiful bill allowed 100% depreciation on private jets. Hmmmmm.
November 16, 2025 at 4:54 PM
So we repeal the Biden flight cash reimbursement, but the big beautiful bill allowed 100% depreciation on private jets. Hmmmmm.
This post will make you think hard about diversification of content, how to meet your audience where they are, and how to grow your social effectiveness, whether you are a news org or a B2B. Great read.
www.newzdash.com/guide/creato...
www.newzdash.com/guide/creato...
November 13, 2025 at 2:04 PM
This post will make you think hard about diversification of content, how to meet your audience where they are, and how to grow your social effectiveness, whether you are a news org or a B2B. Great read.
www.newzdash.com/guide/creato...
www.newzdash.com/guide/creato...
I'm sitting here thinking that divergent thinking is going to be more important than ever in an AI world where the "typical" way of thinking is going to drive people's outputs. Thoughts?
November 12, 2025 at 4:08 PM
I'm sitting here thinking that divergent thinking is going to be more important than ever in an AI world where the "typical" way of thinking is going to drive people's outputs. Thoughts?
This is a crazy stat regarding local news, which has fallen off a cliff completely. The lack of local news leaves an opening for something to fill the void, since ai defaults to trying to get you an answer every time.
www.techpolicy.press/how-to-solve...
www.techpolicy.press/how-to-solve...
November 10, 2025 at 1:48 AM
This is a crazy stat regarding local news, which has fallen off a cliff completely. The lack of local news leaves an opening for something to fill the void, since ai defaults to trying to get you an answer every time.
www.techpolicy.press/how-to-solve...
www.techpolicy.press/how-to-solve...
This is me sleeping outside a few years ago, and I'll be sleeping outside in 2 weeks again to raise money for youth in Philadelphia experiencing homelessness.
With your donation, you are joining me in this fight against youth homelessness, I appreciate you greatly.
www.sleepout.org/participant/...
With your donation, you are joining me in this fight against youth homelessness, I appreciate you greatly.
www.sleepout.org/participant/...
November 7, 2025 at 8:26 PM
This is me sleeping outside a few years ago, and I'll be sleeping outside in 2 weeks again to raise money for youth in Philadelphia experiencing homelessness.
With your donation, you are joining me in this fight against youth homelessness, I appreciate you greatly.
www.sleepout.org/participant/...
With your donation, you are joining me in this fight against youth homelessness, I appreciate you greatly.
www.sleepout.org/participant/...
The intellectual obesity crisis, really good reflective read on what content we choose to consume.
www.gurwinder.blog/p/the-intell...
www.gurwinder.blog/p/the-intell...
November 7, 2025 at 1:20 PM
The intellectual obesity crisis, really good reflective read on what content we choose to consume.
www.gurwinder.blog/p/the-intell...
www.gurwinder.blog/p/the-intell...
We updated our CTR study analyzing impact of AIO presence on CTRs it's not looking good for traffic ...
Jan 24 ➡️ Sep 25
2.68% ➡️ 1.62% - Organic CTR (NO AIO)
1.41% ➡️ .61% - Organic CTR (AIO)
23.07%➡️13.04% - Paid CTR (No AIO)
8.76% ➡️6.34% - Paid CTR (AIO)
www.seerinteractive.com/insights/aio...
Jan 24 ➡️ Sep 25
2.68% ➡️ 1.62% - Organic CTR (NO AIO)
1.41% ➡️ .61% - Organic CTR (AIO)
23.07%➡️13.04% - Paid CTR (No AIO)
8.76% ➡️6.34% - Paid CTR (AIO)
www.seerinteractive.com/insights/aio...
November 6, 2025 at 3:04 PM
We updated our CTR study analyzing impact of AIO presence on CTRs it's not looking good for traffic ...
Jan 24 ➡️ Sep 25
2.68% ➡️ 1.62% - Organic CTR (NO AIO)
1.41% ➡️ .61% - Organic CTR (AIO)
23.07%➡️13.04% - Paid CTR (No AIO)
8.76% ➡️6.34% - Paid CTR (AIO)
www.seerinteractive.com/insights/aio...
Jan 24 ➡️ Sep 25
2.68% ➡️ 1.62% - Organic CTR (NO AIO)
1.41% ➡️ .61% - Organic CTR (AIO)
23.07%➡️13.04% - Paid CTR (No AIO)
8.76% ➡️6.34% - Paid CTR (AIO)
www.seerinteractive.com/insights/aio...
This is how much of a hype cycle we are in around AI Optimization.
Dude DMs me saying Seer don't show up in AI search
I ask him what prompt did you use.
He says: What Prompt.
Be careful whom you buy from yall.
Dude DMs me saying Seer don't show up in AI search
I ask him what prompt did you use.
He says: What Prompt.
Be careful whom you buy from yall.
October 30, 2025 at 8:11 PM
This is how much of a hype cycle we are in around AI Optimization.
Dude DMs me saying Seer don't show up in AI search
I ask him what prompt did you use.
He says: What Prompt.
Be careful whom you buy from yall.
Dude DMs me saying Seer don't show up in AI search
I ask him what prompt did you use.
He says: What Prompt.
Be careful whom you buy from yall.
While self fulfilling, this rings true for me, I prioritize candor over courtesy every time. Let me be honest with you about exactly what is in my head, and my head is full of curse words 24/7.
October 19, 2025 at 8:09 PM
While self fulfilling, this rings true for me, I prioritize candor over courtesy every time. Let me be honest with you about exactly what is in my head, and my head is full of curse words 24/7.
This AI answers research is definitely worth a read. I really like this visual in terms of not only which citations show up but we have to think of citations in terms of our locus of control to influence them.
www.yext.com/research/art...
www.yext.com/research/art...
October 19, 2025 at 7:25 PM
This AI answers research is definitely worth a read. I really like this visual in terms of not only which citations show up but we have to think of citations in terms of our locus of control to influence them.
www.yext.com/research/art...
www.yext.com/research/art...
Corporate politics gets a bad name, I'm now starting to hear this in multiple places. This read is a good counter argument to the age old "politics sucks" chats.
terriblesoftware.org/2025/10/01/s...
terriblesoftware.org/2025/10/01/s...
October 16, 2025 at 4:55 AM
Corporate politics gets a bad name, I'm now starting to hear this in multiple places. This read is a good counter argument to the age old "politics sucks" chats.
terriblesoftware.org/2025/10/01/s...
terriblesoftware.org/2025/10/01/s...
Starting this day off right
October 9, 2025 at 11:57 AM
Starting this day off right
Is the SEO traffic you are losing "good" traffic?
Organic traffic loss since Q1 2021
vs
Organic newsletter signup growth trend Q1 2021
Organic traffic loss since Q1 2021
vs
Organic newsletter signup growth trend Q1 2021
October 3, 2025 at 9:31 PM
Is the SEO traffic you are losing "good" traffic?
Organic traffic loss since Q1 2021
vs
Organic newsletter signup growth trend Q1 2021
Organic traffic loss since Q1 2021
vs
Organic newsletter signup growth trend Q1 2021
The team is straight up giddy with some of the AI interns we're interviewing, us gray hairs better sharpen up the kids are coming for you, they are reading the headlines about jobs for graduates...while we're chillin'
X said it best..."Keep your 💩the hardest"
www.youtube.com/watch?v=2VjD...
X said it best..."Keep your 💩the hardest"
www.youtube.com/watch?v=2VjD...
October 1, 2025 at 6:09 PM
The team is straight up giddy with some of the AI interns we're interviewing, us gray hairs better sharpen up the kids are coming for you, they are reading the headlines about jobs for graduates...while we're chillin'
X said it best..."Keep your 💩the hardest"
www.youtube.com/watch?v=2VjD...
X said it best..."Keep your 💩the hardest"
www.youtube.com/watch?v=2VjD...
Do you feel helpless seeing what's happening to people in our country for our "safety"? I can't unsee watching a woman being pulled from a tree by grown men, afraid, fearful, unable to understand what's going on.
So we're sponsoring a bystander intervention training
righttobe.org/events/bysta...
So we're sponsoring a bystander intervention training
righttobe.org/events/bysta...
September 24, 2025 at 12:39 AM
Do you feel helpless seeing what's happening to people in our country for our "safety"? I can't unsee watching a woman being pulled from a tree by grown men, afraid, fearful, unable to understand what's going on.
So we're sponsoring a bystander intervention training
righttobe.org/events/bysta...
So we're sponsoring a bystander intervention training
righttobe.org/events/bysta...