In all, this @dcmjournal.bsky.social SI highlights the importance of recontextualization in digital scientific communication, showcasing new approaches and exploring a wide diversity of digital media and dissemination practices.

Explore all contributions here👉 www.sciencedirect.com/special-issu...

7⃣Warchał analyses how results from an Alzheimer’s drug trial were recontextualized online.

Findings point to selective transfer, amplified “good news,” and shifting salience shaped by audience expectations 🧠

🔗 authors.elsevier.com/a/1m3oW7suQG...

6⃣Murillo investigates how emojis function in X/Twitter posts from EU research projects.

💡Key findings point to centrality of emojis in recontextualization & the specific relevance of non-facial emojis due to their boosting & engaging qualities! 🤝✨

🔗 authors.elsevier.com/a/1m3oW7suQG...

5⃣ Luzón & Albero-Posac study how researchers adapt their research for The Conversation.

They explore the use of verbal in-text elaboration, visuals, hyperlinks and how they enhance comprehensibility & contribute reframing scientific knowledge📰

🔗 authors.elsevier.com/a/1m3oW7suQG...

4⃣Loh, Lim & Ow examine how education research is translated into practice through a project website.

They identify principles for effective knowledge mobilization—aligning ideas with audience needs, discourse rules & digital affordances 💡📲

🔗 authors.elsevier.com/a/1m3oW7suQG...

3⃣Engberg & Maier explore science slams as playful, multimodal spaces where knowledge is recontextualized through humor, performance & intertextuality.

Results show how slammers blend learning + entertainment so science resonates with diverse audiences

🔗 authors.elsevier.com/a/1m3oW7suQG...

2⃣Dontcheva-Navratilova focuses on biology video abstracts!

She examines how rhetoric, pragmatics & metadiscourse work together to adapt expert content and engage non-experts➕proposes a typology of video abstract based on the strategies identified!

🔗 authors.elsevier.com/a/1m3oW_oISE...

1⃣Carter-Thomas & Rowley-Jolivet show how the same scientific claim is transmedially recontextualized across Nature genres.

💡They trace fine-grained shifts in terminology, visuals & engagement strategies as content moves toward wider audiences.
🔗 authors.elsevier.com/a/1m3oW7suQG...

🔍In their intro, @rosalores.bsky.social & @pmurduenas.bsky.social discuss science communication in the digital age.

They consider how experts move beyond academic publishing to engage audiences through new #media and #multimodal, #mediated forms of expertise 🧠
authors.elsevier.com/a/1m3oW7suQG...

It’s always a pleasure. Looking forward to many more fruitful exchanges together!

More details on this Special Issue — including contents, editorial insights, and resources — are available on our website:

➡️ intergedi.unizar.es/new-special-...

By adopting the lens of discursive interpersonality, the paper analyses 30 feature articles from the #SciDis Database, showing how knowledge mediators pragmatically combine metadiscursive, journalistic & narrative strategies to make expert knowledge engaging for their audiences.