Ilkka Vertanen
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Ilkka Vertanen
@ilkka.rocks
Sales leader in CPaaS & SaaS | Founder of GTM Club

GTM Club advises on how to increase B2B tech sales and scale SaaS businesses. Accelerate your sales-led GTM by subscribing to our free newsletter at gtm.club/newsletter 🚀

#SalesLed #GTM #B2BSales #SaaS
Once upon a time, I was a Pocket power user. My use of it has dwindled since then, but I was still saving and reading articles this week.

Sorry to see them go.
May 22, 2025 at 7:09 PM
CHAMP. It prioritises the buyer’s CHallenge. If there’s no pressing pain, nothing else matters.

Then you verify Authority, Money, and Prioritisation.

Below are two composite examples showing how CHAMP saves you from wasting time on the wrong prospects.

#B2Bsales #Champ #Qualification
May 12, 2025 at 7:51 PM
Laser-focused sales qualification accelerates your sales-led GTM.

GTM Club Newsletter 14 was sent out minutes ago. It is available on our website.

Content: Selecting a qualification framework, implementing it & exploring AI.

All to eliminate your biggest time sink: Working with unqualified leads.
April 27, 2025 at 5:35 PM
Traffic from ChatGPT to GTM.club website has been developing nicely in the past week.

So, I did a test ("Tell me about sales-led GTM.") and asked for reasons for choosing the site as one of the sources.

Made me happy 🤩

#ChatGPT #GTM #AIO
April 18, 2025 at 6:17 PM
I just sent out GTM Club's latest newsletter covering more of qualification.

This part 2/3 of our sales qualification series. Now parts 1 & 2 are available to read on the website: www.GTM.club

#GTM #B2Bsales
March 30, 2025 at 2:25 PM
My third test, generated this. (Let's not discuss the second one.)

I uploaded a photo I took at Monaco car museum yesterday and asked to add a Triceratops wearing F1-overalls to drive it.

Job well done 🚘
March 26, 2025 at 10:48 PM
Yup, this new model from OpenAI feels like pretty big thing.

Creating Chef-Rex took prompt of two short sentences.

#AI #Dalle #ChatGPT
March 26, 2025 at 10:16 PM
We have a concept of a plan 🇫🇮🧖‍♂️
#BaraBadaBastu
March 8, 2025 at 9:47 PM
I got access to #Sora from OpenAI today. Here is my first attempt at playing with it: a Dachshund puppy named Baby Winston riding an electric vehicle.
March 1, 2025 at 12:49 PM
February 28, 2025 at 8:51 PM
I asked ChatGPT to provide me a daily dose of GTM-related news, including interesting product and feature launches. I was expecting a lot of AI-powered tools to assist in #sales and #marketing.

My prompt probably needs some refining.

Nutella doughnut anyone?

#GTM #ChatGPT #AlmostNailedIt
February 22, 2025 at 8:49 AM
Book recommendation: We Are Bellingcat

It tells the history of open source investigation with real-life stories from Syria, Ukraine and other war-torn countries.

Normal people expose actions of tyrants and killers. They identify crimes and name the perpetrators faster than intelligence agencies.
January 16, 2025 at 8:28 PM