...interesting since the industry-led Taskforce stated in its report that: "The LGA fed into the taskforce’s work and was broadly supportive of the direction of travel".

www.gov.uk/government/p...

...our beer on new occasions all across the globe. A great result for a great tasting beer, with almost no cannibalisation and a positive Halo effect on Heineken."

Take a Heineken award win, which stated that:

"With the Heineken 0.0 NOW YOU CAN campaign we have targeted new beer occasions to expand our Heineken® footprint. With this consistent approach we have been able to attract new consumers, and inspire Heineken® consumers to drink...

...many drivers who believe they are safe to drive after drinking.”

@victimofmaths.bsky.social

...a fast-tracked report, excluded public health, and accepted most of its recommendations.

Two governments, one problem: regulatory capture.

www.bbc.co.uk/news/article...

...through effective pricing, marketing and availability policies, alongside markedly improved access to alcohol treatment and targeted mental health services. A comprehensive national alcohol strategy that addresses these issues head-on is urgently needed."

... There is only a commitment to "invest an additional £200,000 this year to trial new brief interventions to target the rise in cocaine and alcohol-related CVD deaths".

As Prof Sir Ian Gilmore states:

“We need bold, evidence-based action...

assets.publishing.service.gov.uk/media/691c8a...