Alena Kostyk
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drkostyk.bsky.social
Alena Kostyk
@drkostyk.bsky.social
Marketing prof at EDHEC studying consumers in digital environments 💻 and consumer research methods 🔬. Immersive tech (VR) marketing 🥽. Four-times immigrant, first gen, she/her ✨
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I am told that to make the most of Bsky I need to introduce myself and my research, so here goes nothing! 😁I mainly study consumer behavior 👥 in digital environments 💻. I draw on several branches of psychology and quant methods to uncover patterns relevant to for- and non-profit organizations 1/
Reposted by Alena Kostyk
Very good point made in this clip: AI can write like a student, but it can't think like a student.
www.instagram.com/reel/DMcq8iA...
July 24, 2025 at 8:29 AM
Reposted by Alena Kostyk
Soft launching burrowcore, the aesthetic that's all about digging a dark hole in the earth and just going in there
May 11, 2025 at 1:40 PM
Reposted by Alena Kostyk
I'm actually pretty good with money as long as I don't go outside where all the stores are or stay inside where my phone is
March 20, 2025 at 2:01 PM
Reposted by Alena Kostyk
There are times when you must speak, not because you are going to change the opposing side, but because if you do not speak, they have changed you.
March 8, 2025 at 8:25 PM
Reposted by Alena Kostyk
At last, a health secretary who’ll do something about miasma
February 13, 2025 at 6:37 PM
I know I'm very late to the party, but I needed to go through all of my Twitter bookmarks first :) happy to report that all the cool academic threads & papers are now saved & categorized, and I bid my forever goodbye to what once was a great social media platform.
February 13, 2025 at 3:07 PM
Reposted by Alena Kostyk
Just used Gemini Live to participate in a beh. experiment without even reading the instructions or speaking the language.

LLMs acting as participants on platforms like Prolific could pollute data meant to study humans. With OpenAI’s operator model, this issue is growing.

🎥👇
youtu.be/NujyGZSA7Hg
Participating in a behavioral experiment with Gemini Live
YouTube video by Tobias Werner
youtu.be
January 24, 2025 at 3:57 PM
All the AI discussions lately bring to mind this great Michael Scott's quote: "In the end, life and business are about human connections. And computers are about trying to murder you in a lake. And to me the choice is easy."
January 17, 2025 at 11:02 PM
Reposted by Alena Kostyk
I need a little #FollowerPower. Many publishers have issued policies regarding their genAI practices. Wiley, for instance:
authorservices.wiley.com/ethics-guide...
However, what I’m looking for is an example (bonus points if it’s a Wiley paper) that actually mentions the use of generative AI (1/2)
Best Practice Guidelines on Publishing Ethics | Wiley
Best practice guidance on publishing ethics from leading organizations around the world. Written for societies, editors, authors, librarians, students, funders, corporations, and journalists.
authorservices.wiley.com
January 13, 2025 at 4:32 PM
I am told that to make the most of Bsky I need to introduce myself and my research, so here goes nothing! 😁I mainly study consumer behavior 👥 in digital environments 💻. I draw on several branches of psychology and quant methods to uncover patterns relevant to for- and non-profit organizations 1/
December 3, 2024 at 4:09 PM