B⭐️Glad
therealbglad.bsky.social
B⭐️Glad
@therealbglad.bsky.social
Pinned
Your Brand's Personal Trainer - Expert Guidance for Ambitious Marketers | Ex-Google, Meta, CEO, Startup Founder, Goldman Sachs
#marketing #brandmarketing #spp #flex #marketingflex
Poll Time!! | Branko Glad
Poll Time!! 📊
www.linkedin.com
August 10, 2025 at 12:24 AM
1/3 🚨 Closing the Consumer Loyalty Gap! 💸 A new report by SAP and Emarsys reveals a significant disparity between consumer expectations and brand delivery. What can businesses do to bridge this gap? #ConsumerLoyalty #CustomerExpectations

https://buff.ly/3WoEHeA
New SAP Emarsys Report: 83% of Consumers Feel Brands Don’t Value Their Loyalty
Kristin Howell breaks down the customer loyalty index which reveals diverse motivations for brand loyalty and a disconnect with brands.
wwd.com
January 23, 2025 at 1:18 PM
1/3 🚨 Shift in Consumer Behavior! 🌎 Consumers now prioritize personal values, convenience, and sustainability over traditional brand loyalty. Key drivers include conscious consumerism, decline of brand loyalty, and demand for personalized experiences. #ConsumerBehavior
www.weforum.org
January 22, 2025 at 12:57 PM
1/3 🎨 Artists as Brands: A New Wave in the Art World! 🌊 A new generation of artists is embracing marketing and branding strategies to promote their work. Key trends include artist-as-brand, digital native artists, and influence & entrepreneurship. #ArtMarketing #ArtistAsBrand
January 21, 2025 at 7:16 PM
1/4 🚀 Measuring Marketing's Impact on the Bottom Line! 💡 In B2B marketing, demonstrating ROI is crucial. Move beyond vanity metrics and connect efforts to actual sales with promotional products and online merchandise stores. #B2BMarketing #MarketingROI
January 21, 2025 at 2:10 PM
1/3 🚀 The Power of Merch! 💡 Online merchandise stores offer valuable insights for brand marketers. Analyze sales data and customer interactions to understand what your audience truly values. #BrandMarketing #Merchandise
January 20, 2025 at 1:18 PM
1/3 🎉 New Year's Resolutions for Small Businesses! 🚀 Focus on growth, efficiency, employee development, and financial health. Set clear goals, embrace emerging tech, and prioritize customer retention. #SmallBusiness #NewYearsResolutions
January 15, 2025 at 6:17 AM
1/2 🌎 The Power of Cultural Intelligence! 💡 As a global professional, I can attest that CQ is the #1 skill for personal and professional success. Boards and organizations must prioritize cultural intelligence to drive innovation and business success. #CulturalIntelligence
January 14, 2025 at 5:00 AM
1/3 🚀 Unlock Marketing Effectiveness! 🔓 Move beyond traditional attribution methods with Multi-Touch Attribution (MTA) and Marketing Mix Modeling (MMM). Gain a clearer picture of the customer journey and make data-driven decisions. #MarketingEffectiveness
January 13, 2025 at 10:00 PM
1/3 🚀 Stay True to Your Brand! 💡 In a crowded market, your brand is what sets you apart and builds trust with customers. Don't compromise on your values and identity. #BrandIdentity #Authenticity
January 10, 2025 at 10:00 PM
1/3 🚀 Unlock Deeper Customer Insights! 🔓 Modernize segmentation strategies with advanced techniques and prioritize data quality to drive effective marketing. #CustomerInsights #Segmentation
January 9, 2025 at 10:00 PM
1/4 🚀 The Secret to Brand Loyalty: Emotional Connection! 💡 Gone are the days of relying solely on discounts and rewards programs. Today, consumers want to feel a deeper connection with the brands they love. #BrandLoyalty #EmotionalConnection
January 9, 2025 at 5:44 AM
1/4 🚀 The Secret to Brand Loyalty: Emotional Connection! 💡 Gone are the days of relying solely on discounts and rewards programs. Today, consumers want to feel a deeper connection with the brands they love. #BrandLoyalty #EmotionalConnection
January 9, 2025 at 5:43 AM
1/3 🚨 The Dark Side of DeFi: Why Centralization Still Matters 🤔 While DeFi offers greater accessibility and transparency, it also poses significant risks, including lack of regulation, security risks, complexity, and scalability issues. #DeFi #Centralization
January 8, 2025 at 10:00 PM
1/4 🚀 Rethinking Experiential Marketing! 💡 Create immersive, personalized experiences that speak to emotions and values. Use storytelling, personalization, technology, and memorable moments to connect with customers. #ExperientialMarketing
January 7, 2025 at 10:00 PM
1/3 🚀 Reshaping Ecommerce with Phygital Empathy, AI, and Branded Experiences! 💡 Justin Racine's vision for ecommerce emphasizes understanding customer needs and leveraging AI for personalized experiences. #Ecommerce #PhygitalEmpathy #AI
January 6, 2025 at 10:00 PM
1/4 🚀 Building Fandoms and Communities! 💡 Brands must create immersive experiences, foster community engagement, and reward loyalty and advocacy to transform customer experience. #CustomerExperience #Fandoms
January 6, 2025 at 4:44 PM
1/3 🚀 Don't Miss Out: Overlooked Marketing Trends of 2024! 💡 Stay ahead of the curve with these emerging trends: Accessibility marketing, Employee advocacy, Podcast advertising, Zero-party data, and Community-driven marketing. #MarketingTrends
January 3, 2025 at 10:00 PM
1/3 🚀 Amplify Your B2B Brand Impact! 💡 Combine PR and marketing strategies to build credibility, increase visibility, drive website traffic, and establish thought leadership. #B2BMarketing #PR #BrandImpact
January 2, 2025 at 11:00 PM
1/4 🚀 The Power of Loyalty Rewards! 💸 Did you know that loyalty rewards programs can drive a significant percentage of airline revenue? For example, Delta Air Lines' SkyMiles program generated $1.81 billion in Q2 alone! #LoyaltyRewards #AirlineRevenue
January 2, 2025 at 11:00 AM
Here are the threads for Bluesky post:
1/3 💡 10 Essentials for Measuring and Improving CX! 📊 Check out this article for key principles to deliver exceptional CX: https://buff.ly/3VSiaXr #CX #CustomerExperience
10 things to know: Improving CX for brand growth
Learn how to measure and improve CX to create lasting memories and boost brand growth
buff.ly
January 1, 2025 at 2:00 PM
1/3 🚨 Rethinking Business Models! 💡 Brand recognition is no longer enough to guarantee success. Companies must adapt and innovate to stay competitive. #BusinessModels #Innovation
December 31, 2024 at 9:00 PM
1/4 💡 Modular Loyalty: A Game-Changer? 🤔 The loyalty landscape is evolving, and technology is playing a key role. Modular Loyalty offers a flexible and personalized approach to loyalty programs. #LoyaltyPrograms #ModularLoyalty
December 30, 2024 at 7:00 PM
1/6 🚨 Concerns Over Fintech and Crypto Growth! 💡 The Financial Stability Oversight Council (FSOC) warns that the financial landscape is unprepared for the growing influence of fintech and crypto. #Fintech #Crypto
December 27, 2024 at 1:00 PM
1/4 🚨 Turning a Negative into a Positive: How to Handle Product Recalls! 💡 Don't let a product recall define your brand. Learn how to turn it into an opportunity to showcase your commitment to customer safety and satisfaction. #ProductRecall #CrisisManagement
December 26, 2024 at 3:00 PM