Jeff MacDonald
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jeffmacaddress.bsky.social
Jeff MacDonald
@jeffmacaddress.bsky.social
🌒 Creative Technologist using generative AI to build fun tools for advertisers and more! ☀️ Director, Innovation and Technology at Movers+Shakers
This new AI Function capability in Google Sheets is amazing! It really opens up the opportunity to use AI at scale for tasks. To empower the people at my agency, I created a 5 minute how to, attached is a 1 min edit. Check out the official documentation for more: support.google.com/docs/answer/...
April 8, 2025 at 12:47 AM
Yeah, we might be cooked. Social mockups made in ChatGPT 4.0. "Create a social post from these two images for a grilling brand."
March 31, 2025 at 11:42 PM
ChatGPT 4o image generation is a great preview of what building presentations will look like in a few month. In my interviews with employees they all want the same feature: “Can AI make my slides yet? I hate making slides.”

We’re close!
March 26, 2025 at 4:23 AM
These year I'm going to be building multiple MVPs under one idea, check out why in this article I wrote.
www.linkedin.com/pulse/why-la...
Why Launching 5 Half-Baked Apps Might Beat 1 Perfect One: The Rise of "Scatter Testing"
In recent months, I have seen a significant shift in product development capabilities. Generative AI coding tools can create multiple products simultaneously from a single hypothesis.
www.linkedin.com
March 14, 2025 at 4:42 PM
I keep reading about leaps in Generative Product Development. Seems like the perfect time to take one thesis and launch it as 5 products and see which one sticks.
March 11, 2025 at 1:45 AM
Super proud of the folks at Mekanism this weekend that helped me test the first AI tool I’ve built using coding assistants. Super excited to see what we do to make more improvements for launch.
February 4, 2025 at 9:50 PM
USPTO's confirmed that AI generated works are eligible for copyright if they the author "selects and arranges" AI elements. They are making a distinction from content generated by prompts only, requiring editing and compositing to quality as "sufficient human authorship". variety.com/2025/biz/new...
Copyright Office Offers Assurances on AI Filmmaking Tools
The U.S. Copyright Office has concluded that using AI tools to assist in the creative process does not undermine copyright protection.
variety.com
January 29, 2025 at 11:07 PM
Intro here: I'm a creative technologist pushing the limits of what AI can do for advertisers. I'm interested in connecting with other build generative-ai powered experiences and people working in advertising.

Looking forward to connecting!
December 20, 2024 at 5:17 PM