Author | Lightnews

VERNE @verneproject.bsky.social · 1d

From European aspiration to global reality: VERNE transforms circular tourism from theoretical exercise to widespread practice. The roadmap gives stakeholders not just the "why" but the "how" of sustainable transformation.

Read full article here: verneproject.eu/from-theory-...

VERNE @verneproject.bsky.social · 3d

Turning theory into practice: VERNE's roadmap isn't static—it's continuously refined through real-world testing in pilot destinations. A living document that evolves with the sector's needs & opportunities

Read full article here: verneproject.eu/from-theory-...

VERNE @verneproject.bsky.social · 4d

From baseline to breakthrough: VERNE's methodology starts with KPI assessment, prioritizes interventions by impact & feasibility, then creates continuous improvement cycles. Every recommendation links to measurable results.

Read full article here: verneproject.eu/from-theory-...

VERNE @verneproject.bsky.social · 5d

Isolated initiatives aren't enough for circular tourism. Example: Hotel food waste → local composting → regenerative agriculture → farm-to-table experiences → destination appeal. Systems thinking creates virtuous cycles!

Read full article here: verneproject.eu/from-theory-...

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VERNE @verneproject.bsky.social · 5d

Isolated initiatives aren't enough for circular tourism. Example: Hotel food waste → local composting → regenerative agriculture → farm-to-table experiences → destination appeal. Systems thinking creates virtuous cycles!

Read full article here: verneproject.eu/from-theory-...

VERNE @verneproject.bsky.social · 6d

Real challenges need real solutions: Hotels can't control guest consumption, tour operators face complex supply chains, destinations balance growth vs protection. VERNE addresses each sector's unique circularity obstacles.

Read full article here: verneproject.eu/from-theory-...

VERNE @verneproject.bsky.social · 7d

Bridging the sustainability gap: Many tourism operators know what to do but struggle with HOW to do it. VERNE's roadmap transforms good intentions into actionable steps with sector-specific guidance & measurable outcomes.

Read full article here: verneproject.eu/from-theory-...

VERNE @verneproject.bsky.social · 29d

VERNE Essentials
Tourism does not have to be all or nothing. We at VERNE demonstrate how small, practical changes can have a big impact.
Because sustainable tourism is a journey, not a destination. Join us on this adventure!

#SustainableTourism #CircularEconomy

VERNE @verneproject.bsky.social · Oct 2

Turistmonitor features VERNE's Bornholm pilot as European hotspot for circular gastronomic tourism. Lund University and University of Copenhagen research how tourists can contribute back to local communities.

Read the full article on our website: bit.ly/3WgSTWr

Bornholm Featured in Danish Tourism Magazine as VERNE Circular Food Tourism Hotspot - Verne

Bornholm Featured in Danish Tourism Magazine as VERNE Circular Food Tourism Hotspot Danish tourism magazine highlights island’s role as European laboratory for sustainable gastronomic tourism Danish professional tourism magazine Turistmonitor has published an extensive feature on VERNE’s Bornholm pilot, highlighting the island’s role as a European laboratory for sustainable gastronomic tourism. The article explores how ... Read more

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VERNE @verneproject.bsky.social · Sep 24

🔄 𝗧𝗵𝗲 𝗴𝗼𝗮𝗹?
Transform tourism from extractive industry that depletes resources into regenerative force that enhances quality of life for everyone involved. Measurement makes this transformation possible.

Read full article here:
verneproject.eu/how-to-measu...

VERNE @verneproject.bsky.social · Sep 22

🎯 𝗕𝗲𝘆𝗼𝗻𝗱 𝗺𝗲𝗮𝘀𝘂𝗿𝗲𝗺𝗲𝗻𝘁
VERNE's KPIs help businesses set realistic targets, design interventions, allocate resources wisely, and communicate progress transparently. Tools that actually support decisions!

Read full article here:
verneproject.eu/how-to-measu...

VERNE @verneproject.bsky.social · Sep 19

💡 𝗧𝗵𝗲𝘀𝗲 𝗮𝗿𝗲𝗻'𝘁 𝗷𝘂𝘀𝘁 𝗻𝘂𝗺𝗯𝗲𝗿𝘀.
When tourism businesses can measure their footprint accurately, they protect landscapes that locals and visitors both treasure. Impact becomes human and meaningful.

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verneproject.eu/how-to-measu...

VERNE @verneproject.bsky.social · Sep 17

🏝️ 𝗧𝗵𝗲 𝗺𝗲𝗮𝘀𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝘀𝘆𝘀𝘁𝗲𝗺 𝗴𝗲𝘁𝘀 𝘁𝗲𝘀𝘁𝗲𝗱 𝗮𝗰𝗿𝗼𝘀𝘀 𝟱 𝗱𝗶𝘃𝗲𝗿𝘀𝗲 𝗘𝘂𝗿𝗼𝗽𝗲𝗮𝗻 𝗱𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻𝘀 - 𝗳𝗿𝗼𝗺 𝗙𝗶𝗻𝗻𝗶𝘀𝗵 𝗰𝗶𝘁𝗶𝗲𝘀 𝘁𝗼 𝗚𝗿𝗲𝗲𝗸 𝗶𝘀𝗹𝗮𝗻𝗱𝘀.
Real-world validation ensures these tools work everywhere tourism happens.

Read full article here:
verneproject.eu/how-to-measu...

VERNE @verneproject.bsky.social · Sep 15

📊 𝗩𝗘𝗥𝗡𝗘'𝘀 𝗞𝗣𝗜 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸 𝗰𝗼𝘃𝗲𝗿𝘀 𝟱 𝗸𝗲𝘆 𝗮𝗿𝗲𝗮𝘀:
resource efficiency, waste reduction, economic impact, social value, and visitor experience. Finally, comprehensive metrics that capture tourism's real impact!

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verneproject.eu/how-to-measu...

VERNE @verneproject.bsky.social · Sep 12

🎯 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗻𝗲𝗲𝗱𝘀 𝗮𝗰𝘁𝗶𝗼𝗻, 𝗻𝗼𝘁 𝘁𝗵𝗲𝗼𝗿𝘆.
VERNE offers practical tools—roadmaps, timelines, and risk analysis—to help any tourism business go circular.
It’s time to turn sustainability into strategy.

Read the full article here:
verneproject.eu/cost-benefit...

VERNE @verneproject.bsky.social · Sep 11

🌍 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗶𝘀𝗻’𝘁 𝗮 𝗰𝗼𝘀𝘁—𝗶𝘁’𝘀 𝗮 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝘃𝗲 𝗲𝗱𝗴𝗲.
VERNE’s CBA tools help tourism businesses cut costs, boost visitor satisfaction & unlock new revenue.
Real impact, real data, real strategy.

Read the full article here:
verneproject.eu/cost-benefit...

VERNE @verneproject.bsky.social · Sep 10

𝗥𝗶𝘀𝗶𝗻𝗴 𝗰𝗼𝘀𝘁𝘀 𝗮𝗻𝗱 𝗰𝗵𝗮𝗻𝗴𝗶𝗻𝗴 𝘁𝗿𝗮𝘃𝗲𝗹𝗲𝗿 𝗽𝗿𝗶𝗼𝗿𝗶𝘁𝗶𝗲𝘀 𝗺𝗲𝗮𝗻 𝗼𝗻𝗲 𝘁𝗵𝗶𝗻𝗴: 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 = 𝘀𝘂𝗿𝘃𝗶𝘃𝗮𝗹.
VERNE helps tourism businesses measure the true value of circular practices - financial, social, and competitive.

Read the full article here:
verneproject.eu/cost-benefit...

VERNE @verneproject.bsky.social · Sep 9

𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗶𝗻 𝘁𝗼𝘂𝗿𝗶𝘀𝗺 𝗶𝘀𝗻’𝘁 𝗷𝘂𝘀𝘁 𝗲𝘁𝗵𝗶𝗰𝗮𝗹—𝗶𝘁’𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰.
VERNE’s cost-benefit tools show how circular practices boost profits, cut costs & build stronger brands.
From B&Bs to big resorts, it’s time to turn values into value.

Read the full article here:
verneproject.eu/cost-benefit...

VERNE @verneproject.bsky.social · Sep 9

First VERNE CoP meeting in Slovenia during AGRA Fair. ITC organized the session with DIGI-SI project in which Stakeholders discussed circular food systems, reducing waste, and zero-emission logistics. Key challenges: investment costs and mindset shifts needed.

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VERNE @verneproject.bsky.social · Sep 8

𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗴𝗿𝗼𝘄𝘁𝗵 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗽𝗹𝗮𝗻𝗲𝘁𝗮𝗿𝘆 𝗰𝗼𝘀𝘁
VERNE gives local authorities data-driven tools to balance development & sustainability. Smart scenarios and tailored strategies for resilient, circular destinations.

Read the full article here:
verneproject.eu/cost-benefit...

VERNE @verneproject.bsky.social · Sep 1

𝗧𝗲𝘀𝘁𝗶𝗻𝗴 𝘁𝗼𝘂𝗿𝗶𝘀𝗺 𝗺𝗲𝗮𝘀𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝗶𝗻 𝟱 𝗿𝗲𝗮𝗹 𝗘𝘂𝗿𝗼𝗽𝗲𝗮𝗻 𝗱𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻𝘀! 🧪
VERNE proves the framework works in actual places with real challenges. Facts over guesswork for sustainable tourism.

Read full article here:
verneproject.eu/building-the...

#SustainableTourism #CircularEconomy #TourismInnovation

VERNE @verneproject.bsky.social · Aug 29

𝗢𝗻𝗲 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸, 𝘁𝗵𝗿𝗲𝗲 𝘀𝘂𝗽𝗲𝗿𝗽𝗼𝘄𝗲𝗿𝘀! 🎯
VERNE gives tourism businesses energy/waste metrics, destination managers big-picture tools, authorities policy guidance. Everyone gets what they need!

Read full article here:
verneproject.eu/building-the...

#SustainableTourism #CircularEconomy

VERNE @verneproject.bsky.social · Aug 28

𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 𝗺𝗲𝗮𝘀𝘂𝗿𝗲𝗱 𝗯𝘆 𝘃𝗶𝘀𝗶𝘁𝗼𝗿 𝗻𝘂𝗺𝗯𝗲𝗿𝘀 𝗮𝗹𝗼𝗻𝗲?
VERNE changes this with smart assessment looking at environmental, social & economic impacts together. Real toolkit for businesses & destinations

Read full article here:
verneproject.eu/building-the...

#SustainableTourism #CircularEconomy

VERNE @verneproject.bsky.social · Aug 27

𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗺𝗲𝗲𝘁𝘀 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗽𝗼𝘄𝗲𝗿! 💻
VERNE's digital platform connects sustainable tourism workers across Europe. Everything measured, tested, proven with real data from real places.

Read full article here:
verneproject.eu/key-mileston...

#SustainableTourism #CircularEconomy #TourismInnovation

VERNE @verneproject.bsky.social · Aug 26

𝗟𝗼𝗰𝗮𝗹 𝗽𝗲𝗼𝗽𝗹𝗲, 𝗹𝗼𝗰𝗮𝗹 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀, 𝗴𝗹𝗼𝗯𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁! 🤝
VERNE creates action teams in 5 destinations. Coming soon: 30+ proven solutions with step-by-step instructions for any destination.

Read full article here:
verneproject.eu/key-mileston...

#SustainableTourism #CircularEconomy #TourismInnovation