Author | Lightnews

Kevin Novak

Kevin Novak

@kevinnovak.bsky.social

31 followers 21 following 1.1K posts

Author of The Truth About Transformation and 2040’s Ideas and Innovations Weekly Newsletter. Founder of 2040 Digital Strategy Consulting Firm living in the DMV.

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Kevin Novak @kevinnovak.bsky.social · 3h

We don't unlearn bad habits; we simply double down on them. Our latest piece examines why letting go of outdated practices is the crucial step most transformation efforts miss. #Unlearning #OrganizationalChange #LeadershipInsights #TransformationStrategy
hubs.ly/Q03MR_XT0

Kevin Novak @kevinnovak.bsky.social · 6h

Transformation isn’t a tech upgrade—it’s an emotional journey.
The Human Factor Method™ brings psychology into the room—transition stages, grief cycles, identity shifts. Learn More>
#ChangeJourney #TransformationPsychology #HumanFactor
hubs.ly/Q03MR_xr0

Kevin Novak @kevinnovak.bsky.social · 9h

Vulnerability as an Asset, 2040’s Ideas and Innovations Newsletter, Issue 144
#leadership #curation #emotion #empathy #criticalthinking #openmind #receptive #transformation #pivot #goalachievment

hubs.ly/Q03MS09l0

Kevin Novak @kevinnovak.bsky.social · 12h

Stop buying loyalty with perks. Start building psychological embeddedness.
Learn the 3 pillars that actually predict retention in this week's issue
hubs.ly/Q03MR-Hb0
#OrganizationalTransformation #HumanCenteredChange #TransformationStrategy #ChangeManagement

Kevin Novak @kevinnovak.bsky.social · 14h

Transformation isn’t a tech upgrade—it’s an emotional journey.
The Human Factor Method™ brings psychology into the room—transition stages, grief cycles, identity shifts. Learn More>
#ChangeJourney #TransformationPsychology #HumanFactor
hubs.ly/Q03MR_Ld0

Kevin Novak @kevinnovak.bsky.social · 1d

The 8-second window: How shrinking attention spans and 'brain rot' are reshaping organizational leadership and communication. #Leadership #DigitalCulture #WorkplaceCulture
hubs.ly/Q03MRZP60

Kevin Novak @kevinnovak.bsky.social · 1d

Transformation isn’t a tech trick or process fix. It’s about understanding people.
70% of change initiatives fail, but yours doesn’t have to.
Take our 5 minute free assessment. Know your readiness.
#Transformation #Change #BePrepared #HumanFactor
hubs.ly/Q03MR-lQ0

Kevin Novak @kevinnovak.bsky.social · 1d

Transforming your organization? Consider the journey as the most important part of the process, not just the end result. Issue 161 2040's Ideas and Innovations #OrganizationalChange #Transformation #Leadership
hubs.ly/Q03MRZZn0

Kevin Novak @kevinnovak.bsky.social · 1d

Insight + Call-to-Action
Strategic data curation > data collection
The question isn't "Can we measure this?" It's "Should we measure this?"

Read out latest issue.
#data #measurement #strategy #leadership #KPIoverload #dashboardhypnosis
hubs.ly/Q03MR-HH0

Kevin Novak @kevinnovak.bsky.social · 1d

Why smart leaders get stuck?

Your strategy looks perfect on paper.
Your team is talented.
Your vision is clear.

So why aren't you moving faster?

The answer lies in 4 invisible factors most leaders ignore...read this week's issue: hubs.ly/Q03MRZL10
#leadership #friction

Kevin Novak @kevinnovak.bsky.social · 2d

📚 Book Recommendation: Are you looking to lead your organization through a transformative change? 🚀 Don't fall into the trap of relying solely on technology!
📖 Grab your copy today and unlock the truth. #nonfiction #book #businessbook #leadership hubs.ly/Q03MRWxn0

Kevin Novak @kevinnovak.bsky.social · 2d

🚨 You've got the strategy and plan. But can you execute it?
Most orgs discover their infrastructure is too broken for transformation.
Fix the foundation first.
#OperationalReadiness #ChangeManagement #Leadership
hubs.ly/Q03MR-760

Kevin Novak @kevinnovak.bsky.social · 2d

From fringe movements to global shifts - can you spot the determinants that will shape your industry's future? Explore our practical guide: hubs.ly/Q03MRYLw0

#BusinessIntelligence #FutureOfWork #StrategicThinking

Kevin Novak @kevinnovak.bsky.social · 2d

Are We Playing Monopoly as a Society? 2040’s Ideas and Innovations Newsletter, Issue 153
hubs.ly/Q03MRWzn0

#monopoly #immersion #society #manipulation #takingadvantage #enemy #government #privacy #behavior #tracking #northstar #transformation #gamesoflife

Kevin Novak @kevinnovak.bsky.social · 2d

70% of organizational transformations fail.
It's about fundamentally misunderstanding what drives change: the human factor.
We don't act in spreadsheets. We act in stories.
New article explores why>
#Transformation #ChangeManagement #BusinessStrategy
hubs.ly/Q03MRWC80

Kevin Novak @kevinnovak.bsky.social · 3d

Critical thinking is becoming an endangered skill. From AI dependency to surface-level analysis, why deep thinking matters more than ever in business. #CriticalThinking #Leadership #BusinessStrategy #problemsolving #strategy #businessstrategy
hubs.ly/Q03MRXgM0

Kevin Novak @kevinnovak.bsky.social · 3d

Discover the dangers of making assumptions in today's disruptive economy and how it affects brand loyalty. Our latest piece dives into the consequences of taking consumers for granted. #BrandLoyalty #ConsumerAwareness hubs.ly/Q03MRX3n0

Kevin Novak @kevinnovak.bsky.social · 3d

We know what's right, yet we choose the path of least resistance. Why? Our brains are wired for comfort and immediate gratification—but ethical behavior requires energy and delayed rewards.
hubs.ly/Q03MRTsp0

#WorkplacePsychology #Ethics #Behavior #Leadership #Change

Kevin Novak @kevinnovak.bsky.social · 4d

Brands are dead, people are the new brands. How AI and loneliness are reshaping marketing in unexpected ways. #FutureOfBranding #AI #Marketing Issue 192
hubs.ly/Q03MRV6v0

Kevin Novak @kevinnovak.bsky.social · 5d

Trust your gut! Feeling manipulated or undervalued at work? It might not be in your head. Our latest article explores 5 tipoffs of bad intentions in the workplace. #ProfessionalDevelopment #2040 #intentions #manipulation #WorkplaceCulture hubs.ly/Q03MRTsg0

Kevin Novak @kevinnovak.bsky.social · 6d

Trust isn’t just a buzzword—it’s the foundation of successful membership growth. Build trust, build loyalty, build revenue.
Read more: hubs.ly/Q03MRVl40

#TrustMatters #MembershipGrowth #CommunityBuilding #BusinessSuccess #Loyalty

Kevin Novak @kevinnovak.bsky.social · 6d

Are your employees drowning in digital tools? 🤔 Too many systems can lead to burnout and decision paralysis. Learn how to de-risk choice overload in organizational decision-making. #Leadership #EmployeeWellness #DigitalTransformation hubs.ly/Q03Q5g0C0

Kevin Novak @kevinnovak.bsky.social · 6d

The Motivation of Manipulating Data and Information to a Desired Outcome, 2040’s Ideas and Innovations Newsletter, Issue 129
#DataManipulation #FutureOfInformation #Innovation #2040Ideas #Newsletter #DataDrivenDecisions #factvsfiction

hubs.ly/Q03MRVqr0

Kevin Novak @kevinnovak.bsky.social · 6d

Strategic planning isn't just about sticking to the path—it's about spotting new trails. Balancing deliberate plans with emergent opportunities in our uncertain world. Read our latest. #StrategicLeadership #EmergentStrategy #BusinessAgility

hubs.ly/Q03MRSvf0

Kevin Novak @kevinnovak.bsky.social · 7d

Reality check: Tech abundance ≠ insight. 70% of transformations fail because leaders obsess over dashboards while ignoring the human factor. Read Issue 218 to learn more. #Transformation #Leadership #ChangeManagement #DigitalTransformation
hubs.ly/Q03MRLWN0